Assistant Athletic Director for Creative Strategy & Social Media

Assistant Athletic Director for Creative Strategy & Social Media Please see Special Instructions for more details.

Posting Number

Posting Number S07194P

Position Title

Position Title Assistant Athletic Director for Creative Strategy & Social Media

Functional Title

Functional Title Assistant Athletic Director for Creative Strategy & Social Media

Department

Salary Range

Salary Range $50,000 - $53,000

Pay Basis

Pay Basis Monthly

Position Status

Position Status Regular full-time

Location

Position End Date (if temporary)

Posting Open Date

Posting Open Date 08/13/2026

Posting Close Date

Open Until Filled Yes

Desired Start Date

Desired Start Date 09/14/2026

Job Summary

The Assistant Athletic Director for Creative Strategy and Social Media serves as the Athletics Department coordinator of game-day promotions, social media and marketing. Reporting to the Associate Athletic Director for External Affairs, the position works closely with Assistant Athletic Director for Media Relations and other external operations units to build awareness for UT Dallas Athletics and support our student athletes and coaches.
Responsible for all facets of the department’s digital and social media efforts as it relates to graphic design, photography and videography to tell the story of UTD Athletics while meeting brand standards.

Minimum Education and Experience

Bachelor’s degree; experience in athletic administrative functions. Knowledge, skills and abilities to include NCAA /conference rules and legislation, event management, athletic budget development-management experience, knowledge of athletic sport functions, employee training and supervisory experience.

Preferred Education and Experience

Preferred Qualifications

• Bachelor’s degree, preferably in Communications, Journalism, Film Production, Sports Management, or Sports Marketing.
• Three to five (3-5) years of experience in creative services, preferably creating content for a sports team or organization.

Knowledge, Skills, and Abilities (KSAs)

• Strong organizational skills in a high-volume environment.
• Knowledge of and commitment to NCAA Division II rules.

Other Qualifications

To the extent this position requires the holder to research, work on, or have access to critical infrastructure as defined in Section 117.001(2) of the Texas Business and Commerce Code, the ability to maintain the security or integrity of the critical infrastructure is a minimum qualification to be hired and to continue to be employed in the position.

Essential Duties and Responsibilities

The Assistant Athletic Director for Creative Strategy and Social Media serves as the Athletics Department coordinator of game-day promotions, social media and marketing. Reporting to the Associate Athletic Director for External Affairs, the position works closely with Assistant Athletic Director for Media Relations and other external operations units to build awareness for UT Dallas Athletics and support our student athletes and coaches.

Responsible for all facets of the department’s digital and social media efforts as it relates to graphic design, photography and videography to tell the story of UTD Athletics while meeting brand standards.
Essential Duties/Responsibilities:

• Responsible for developing and implementing a comprehensive digital and social media strategy with a key focus on elevating fan engagement, growing social media communities and enhancing the UTD Athletics brand
• Manage the graphic design needs for UTD Athletics and individual sports teams for website, social media, in-venue and other digital platforms
• Provide leadership and direction for student creative staff, ensuring quality control, including proofing, reviewing and evaluating creative output
• Establish cohesive annual goals for the creative team
• Oversight of student employees; train students with camera operations, production of webcasts on Flo College broadcasts. Train student employees brand standards and content creation operations of UTD Athletics

Occasional travel with UTD Athletics programs to provide further coverage. Must maintain best practices to ensure content strategy is in-line with audience trends. Employee agrees to abide by the Code of Ethics as set forth by the…