Assistant Athletic Director for Creative Strategy & Social Media

Assistant Athletic Director for Creative Strategy & Social Media Position Details

Position Status Regular full-time

Pay Basis Monthly

Salary Range $50,000 - $53,000

Assistant Athletic Director for Creative Strategy and Social Media serves as the Athletics Department coordinator of game-day promotions, social media and marketing. Reporting to the Associate Athletic Director for External Affairs, the position works closely with Assistant Athletic Director for Media Relations and other external operations units to build awareness for UT Dallas Athletics and support our student athletes and coaches.

Responsible for all facets of the department's digital and social media efforts as it relates to graphic design, photography and videography to tell the story of UTD Athletics while meeting brand standards.

Bachelor's degree; experience in athletic administrative functions. Knowledge, skills and abilities to include NCAA /conference rules and legislation, event management, athletic budget development-management experience, knowledge of athletic sport functions, employee training and supervisory experience.

• Bachelor's degree, preferably in Communications, Journalism, Film Production, Sports Management, or Sports Marketing.
• Three to five (3-5) years of experience in creative services, preferably creating content for a sports team or organization.

• Strong organizational skills in a high-volume environment.
• Knowledge of and commitment to NCAA Division II rules.

To the extent this position requires the holder to research, work on, or have access to critical infrastructure as defined in Section 117.001(2) of the Texas Business and Commerce Code, the ability to maintain the security or integrity of the critical infrastructure is a minimum qualification to be hired and to continue to be employed in the position.

The Assistant Athletic Director for Creative Strategy and Social Media serves as the Athletics Department coordinator of game-day promotions, social media and marketing. Reporting to the Associate Athletic Director for External Affairs, the position works closely with Assistant Athletic Director for Media Relations and other external operations units to build awareness for UT Dallas Athletics and support our student athletes and coaches.

Responsible for all facets of the department's digital and social media efforts as it relates to graphic design, photography and videography to tell the story of UTD Athletics while meeting brand standards.

• Responsible for developing and implementing a comprehensive digital and social media strategy with a key focus on elevating fan engagement, growing social media communities and enhancing the UTD Athletics brand.
• Manage the graphic design needs for UTD Athletics and individual sports teams for website, social media, in-venue and other digital platforms.
• Provide leadership and direction for student creative staff, ensuring quality control, including proofing, reviewing and evaluating creative output.
• Establish cohesive annual goals for the creative team.
• Oversight of student employees; train students with camera operations, production of webcasts on Flo College broadcasts. Train student employees brand standards and content creation operations of UTD Athletics.

Occasional travel with UTD Athletics programs to provide further coverage. Must maintain best practices to ensure content strategy is in-line with audience trends. Employee agrees to abide by the Code of Ethics as set forth by the University of Texas at Dallas and the University of Texas System;
Knowledge of all Microsoft Office software and able to learn and use institutional software systems;
Complies with all State and University policies; other duties as assigned by Director of Athletics and Associate Athletic Director for External Affairs.

Expected to work extended hours, early mornings, late nights, weekends, and holidays during athletic seasons. Must be able to lift to 50lbs., travel on a bus or in vans for…