Territory Manager - Richlands VA

Territory Manager – Marketing Function (Richlands, VA)

Reynolds American is evolving into a global multi-category business. Our purpose is to create A Better Tomorrow TM by Building a Smokeless World.

To achieve our ambition, we are looking for colleagues who are ready to join us on this journey. Tomorrow can’t wait, let’s shape it together!

Reynolds American has an exciting opportunity for a Territory Manager within our Marketing Function in Richlands VA.

As a Territory Manager, you will be a self‑starter who thrives on taking initiative and driving results. You will be responsible for growing brands by building strong, lasting relationships with key clients and stakeholders. If you are passionate about taking on responsibility, holding yourself accountable, and making a significant impact, this is the role for you.

• Achieve commercial sales and growth objectives within territory assignment in support of Division, Region, and Company goals.
• Develop a local strategy and business plan for meeting individualized territory objectives, including identifying, analyzing, prioritizing, and targeting existing and potential retail outlets within geographical territory for product sales opportunities.
• Develop strategy for product and Point of Sale (POS) material placements to optimize sales and market visibility.
• Achieve customer/consumer engagement skills certification and consistently demonstrate mastery within territory.
• Build client willingness and capability to collaborate with the Company on key business fundamentals and drivers to accelerate the transformation of the tobacco industry and increase market share.
• Develop and maintain business relationships with local chains and distributors to increase sales and promote Reynolds brands through personal correspondence, influence, retail visits, and presentations.
• Sell/execute the 5
  
  Ps of presence, pricing, promotion, product, and personal selling to customers and adult nicotine consumers.
• Analyze territory to identify and negotiate contracts with new retail customer opportunities.
• Collaborate with Division Manager on territory‑specific customer and sales planning, company product initiatives, and improving market share within the territory.

• Ability to communicate with and engage retail customers and adult nicotine consumers in person.
• Effective influencing, sales, negotiation, and marketing skills.
• Highly effective verbal and written communication skills.
• Excellent analytical skills.
• Project management skills.
• Good business judgment.
• Leadership, self‑motivation, and initiative.
• High level of persistence, resilience, and results orientation.
• Conflict management and problem‑solving for mutually beneficial results.
• Strategic and financial acumen to identify, evaluate, and act against business growth.

• Ability to lift to 30 lbs.
• Ability to climb and work from heights ranging from 9 to 12 feet.
• Ability to access and work in limited and confined spaces.
• Ability to visually inspect and manipulate merchandise and advertising displays.
• Ability to frequently stoop, kneel, and crouch.

• Bachelor’s degree or comparable work experience preferred.

• Proven ability to work independently and collaboratively with internal and external stakeholders.
• Committed to continuous personal and professional growth.
• Proficient in MS Office applications.

Salary

• Annual Salary: $68,700
• Bonus Target: 20%

Benefit Overview

• 401(k) plan offering pre‑ and post‑tax contributions up to 50% of eligible compensation. Company matches 100% of employee pre‑tax/Roth contributions up to 6% and contributes an additional 3% whether the employee participates or not.
• Comprehensive health, dental, vision, and prescription drug benefits.
• Health Savings Account startup contribution for employees who elect the high deductible health plan.
• Health Care and Dependent Care Flexible Spending Accounts.
• Employee assistance program: 8 free counseling sessions per calendar year for employees and dependents.
• Company paid life insurance: 1× annual base pay ($50,000 minimum).
• Company paid…