Strategic Enterprise Sales Representative

Strategic Enterprise Sales Representative

About Umbrella Group of Companies

We exist to empower businesses of all sizes with transformative, customer-centric innovation -- not legacy systems. As the agile challenger to traditional IT conglomerates, we unite specialized firms under one vision: to be a global strategic business partner, providing transformative technological solutions that inspire creativity and innovation.

About Tidal Commerce Inc.

Tidal is an outcome-focused, specialized eCommerce consulting and engineering boutique for B2C & B2B businesses, offering comprehensive solutions from ideation to implementation and management.

• Recognized as a Shopify Plus partner.
• Expertise in headless and composable technologies.
• Diverse B2C and B2B planning and implementation experience and a deep understanding of both markets.
• Integrated onshore and offshore teams in six countries, offering support for round-the-clock productivity.
• Member of Umbrella-Incorporated, a business consulting firm, Tidal provides holistic end-to-end digital transformation solutions with cross-functional expertise in strategy, finance, operations, marketing and technology.

About the role:
Your Mission

The mission of this role is to drive revenue growth by executing account-based sales strategies, leveraging strategic partnerships, and differentiating Tidal as a leading commerce consultancy in a competitive landscape. The ideal candidate will excel in personalized outreach, industry engagement, and multi-channel sales techniques to maximize conversions within Tidal’s defined target accounts.

Outcomes

Outcome

Success Metric

Revenue Generation

Meet or exceed sales targets by closing deals with mid-market and enterprise clients.

Always maintain a robust pipeline with at least 3x quota coverage.

Account-Based Selling Execution

Develop personalized strategies for top 100 target accounts, increasing conversion rates.

Strategic Partner Engagement

Successfully leverage Shopify, Commerce Tools, and other partners for joint opportunities.

Industry Engagement

Participate in 4+ industry conferences, trade shows, or thought leadership events annually.

Implement and optimize a mix of digital, social, and direct sales outreach strategies.

Presentation & Messaging

Deliver high-quality presentations that position Tidal as a challenger brand against large firms.

Work cross-functionally with marketing, BDRs, and technical teams to align on go-to-market initiatives.

Track and analyze key KPIs, such as win rates, engagement metrics, and sales velocity.

Core Sales Skills

• Enterprise Sales Experience– Proven track record of closing deals in enterprise/B2B technology or application development.
• Account-Based Selling Expertise– Experience developing tailored approaches to high-value accounts.
• Negotiation & Deal Structuring– Strong ability to craft compelling deals and navigate procurement processes.
• Consultative Sales Approach– Ability to engage stakeholders in meaningful discussions to identify pain points and align Tidal’s offerings as solutions.

Industry & Vertical Knowledge

• Deep understanding of eCommerce and digital commerce ecosystems.
• Experience in one or more of Tidal’s core verticals: retail, healthcare, finance, manufacturing, construction, automotive, and distribution.
• Ability to articulate how commerce solutions impact enterprise operations and revenue growth.
• Experience working with technology partners such as Shopify and Commerce Tools.
• Ability to leverage Tier I, II, and III partnerships for co-selling and lead generation.

Multi-Channel Outreach & Marketing Collaboration

• Comfortable utilizing Linked In, email campaigns, physical mailers, and direct outreach to drive engagement.
• Collaborate with marketing to align outreach efforts with content strategy and thought leadership.
• Ability to lead and participate in webinars, workshops, and events to build brand awareness and credibility.

Communication & Presentation Skills

• Ability to deliver persuasive, high-impact presentations tailored to different stakeholder levels.
• Strong storytelling skills to position Tidal against larger competitors like Deloitte, Accenture, and EY.
• Excellent written and verbal communication skills for…