Brandcenter Copywriting Lead, Term Instructor

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Join the Nation's Premier Graduate Program in Advertising and Branding

Are you a leader in the creative industries, ready to inspire the next generation of trailblazers? The VCU Brandcenter-a top-ranked graduate program in advertising, branding, and innovation-is seeking distinguished practitioners to join us as a Creative Concentration Lead (Copywriting).

This is your opportunity to step into an academic setting and share your expertise, creativity, and passion with the brightest emerging talent in the industry while also rejuvenating your own professional perspective.

At the VCU Brandcenter, we don't just teach-we create. Our program is where big ideas meet real-world application, and where students transform into industry-ready leaders. As a Creative Concentration Lead (Copywriting), you will:

• Shape the Future:
  Inspire and mentor students who are pushing boundaries in strategy, creative direction, copywriting, brand management, and more.
• Stay Ahead of the Curve:
  Immerse yourself in the energy of cutting-edge ideas and fresh perspectives that will invigorate your own professional work.
• Collaborate with Leaders:
  Work alongside top-tier faculty who bring a mix of academic rigor and industry experience to the classroom.
• Engage with Innovation:
  Be part of a program known for producing the most awarded creative talent, with graduates leading global campaigns and redefining industries.

The ideal candidate is a creative professional with at least 7 to 10 years of industry experience who is ready to share their knowledge with the next generation of advertising and branding talent. They are a copywriter whose experience bridges the craft and fundamentals of traditional advertising with expertise in today's social platforms. The position requires a candidate with patience, understanding, and an ability to motivate students to a higher level of work.

It also requires the ability to teach students how to think creatively and strategically, and how to put that thinking into well-crafted words.

This position also provides strategic leadership in the development, implementation, and evaluation of instructional programs and curricula to ensure student achievement and educational excellence. This role partners directly with the Director of Curriculum & Instruction.

Brandcenter faculty must actively and deeply engage in programmatic activities and matters that are beyond direct teaching responsibilities, including, but not limited to, recruiting, mentoring, attending student-related events, leading student groups, hosting workshops, participating in course and curriculum development, and attending department meetings.

This leadership role encompasses Creative faculty teaching assignment management, workload distribution assessment, and strategic class allocation in partnership with and guidance from the Director of Curriculum & Instruction. They will assist in evaluating Creative faculty performance and make recommendations regarding faculty placement to maximize instructional effectiveness and student success. They will serve as an advisor to the Executive Director.

Qualifications:

Minimum Qualifications:

• Master's degree strongly preferred, or bachelor's degree with evidence of sustained exceptional accomplishment in the field.
• 7-10 years of industry experience in advertising, branding, marketing, innovation, or related fields, specifically with a background in Copywriting in a Creative Director-level role or higher.
• Must have current and relevant portfolio work that is award-winning and/or nationally recognized.
• Proven record of being able to execute and implement projects and the associated deliverables
• Proven record of creative and strategic excellence, whether in campaigns, product development, design, or storytelling at all stages of a campaign or project (creative strategy, concept development, creative execution, and presentation)
• Ability to teach courses in person and engage collaboratively with students and colleagues.
• Strong grasp on and experience creating content for a wide range of media and platforms.
• Ability to translate real-world experience into actionable insights and lessons.
• A collaborative spirit and a desire to contribute to a vibrant academic community, along with a…