Assistant Director of Sales

250 rooms | 17,634 sq. ft. total event space across 13 meeting rooms Amenities include: on-site restaurants (La Grotta, 1885 Café & Market), lobby bar (Gather & Hem), indoor pool, fitness center, EV charging, banquet & meeting support. Located in the heart of Virginia's capital in the historic Miller & Rhoads building, this hotel is just steps from the Richmond Convention Center and Virginia State Capitol.

Blending historic charm with modern amenities, it provides an engaging downtown environment for hospitality professionals serving both business and leisure travelers.

Pay Range: $75,000.00-$

Associate Director of Sales

Sales and Marketing

Sales and Marketing Department

Director of Sales and Marketing or Director of Sales

The Associate Director of Sales is responsible for supporting the DOSM or DOS with the day to day leadership and management of the sales and catering team, to include overseeing and coordinating Marketing, Sales Managers, Catering Managers and Conference Service Managers. The Associate Director of Sales will coordinate a plan with the DOSM or DOS to implement, monitor and control sales strategies.

The Associate Director of Sales is also responsible for meeting their assigned monthly sales goals.

• Education:
  
  Bachelor’s Degree or equivalent industry experience
• Experience:
  
  Minimum of 5+ years’ hotel sales experience required. Experience in a similar size and quality hotel preferred.

• Must be able to read, write, an understand English
• Excellent verbal and written communication skills including leading and participating in formal presentations.
• Strong negotiation skills as well as the ability to cultivate leads, build relations, and close the deal
• Strong organizational skills with the ability to handle multiple tasks in a fast-paced environment
• Strong computer skills. Microsoft Office, Delphi, or other hotel sales system, and other programs as it pertains to this position
• Strong knowledge of Travel Click products such as Demand 360, Rate 360, and A360
• Strong knowledge of reading and understanding STR reports
• Excellent working knowledge of all sales department operations
• Understanding of budgetary and fiscal responsibility to the department
• Knowledge of all operational areas of the property
• Ability to work as part of a team and train and motivate peers
• Strong desire to deliver high quality of customer service
• Detail oriented and organized as it pertains to accuracy and efficiency
• Good personnel and management and organizational skills

• Assist DOSM or DOS with the day to day operation of sales team(s) to achieve budgeted revenues for current year, along with future year pre-booking goals as directed
• Assists DOSM or DOS with hiring and training of all new employees in the Sales, Catering and Conference Services departments as directed
• Ensure that all sales and administrative processes are in place and functioning effectively
• Assist DOSM or DOS in establishing sales team policies and procedures relating to Sales, Revenue Management, and Reservations as directed
• Be knowledgeable of the hotel’s top accounts
• Accompany Sales Managers on outside sales appointments and "shadow" Sales Managers during telephone prospecting and solicitation calls
• Assist DOSM or DOS in development and implementation of monthly and quarterly sales goals and objectives for department as directed
• Monitor quality and accuracy of group sales contracts to ensure proper application of hotel deposit, space allocation, yield and policies
• Assists DOSM or DOS in preparing and training Sales, Catering, and Conference Service Managers in relation to performance benchmarks and budgets as directed
• Develop room and catering strategies for forecasting and analyzing hotel revenue needs
• Consistently explore new products and services, evaluating potential return on investment and enhancement to property versus potential costs
• Coordinate with DOSM or DOS to conduct weekly meetings involving rate strategies for the future, group backlog, competitive business analysis and financial room forecasts as directed
• Assist DOSM or DOS in preparation,…