Sales Development Representative

At Planitar, we build technology that helps people see and understand the world’s spaces more clearly.

We are the creators of iGUIDE, a powerful property technology solution that combines immersive 3D tours, accurate floor plans and reliable spatial data into a single, easy-to-use system. Our cameras and software platform are used by professionals in real estate, insurance, construction and property management to simplify their work and deliver better results.

Planitar recently joined REA Group, one of the world’s leading digital property companies. REA operates Australia’s largest residential and commercial property platforms, including  and has a growing global footprint across Asia and North America. Together, we are shaping the future of property technology, combining Planitar’sdeep spatial data expertise with REA’s global scale and innovation engine.

Where does REA fit in?

With bold and ambitious goals, REA Group is changing the way the world experiencesproperty. No matter where you’re at on your property journey, we’re here to help withevery step – whether that’s finding, understanding or financing your next home. Weoperate Australia’s leading residential and commercial property websites – and  – among other leading brands in Australia and India.

iGUIDE is part of the REA family and iGUIDE and REA teams work closely together, supporting consumers with more immersive experiences to help them make more informed property decisions

Aconnectedfuturewherereliablespatialdataenablesinformeddecisionsacrossthepropertylifecycle.

• Integrity:
  Wedotherightthingevenwhenit’shard.
• Teamwork:
  Weareoneteam,onabigmission.
• Innovation:
  Wevaluecreativesolutionsforemergingopportunities.
• Accountability:
  Wehonourourcommitments.

The Sales Development Representative is a full-cycle sales role designed to be the engine of growth for Planitar’s Small-to-Medium Business (SMB) market in Australia. Rather than focusing solely on lead qualification or top-of-funnel handoffs, this role owns the entire sales cycle for SMB prospects: identifying opportunities, initiating outreach, diagnosing needs, demonstrating value, managing follow-up, overcoming objections and closing business.

The SDR will sell iGUIDE solutions by guiding independent real estate photographers, agency marketing managers, architecture, engineering and construction professionals, and insurance repair and claims stakeholders through the purchase process for camera hardware, including the PLANIX R1, and processing packages.

• Prospecting and pipeline generation:
  Actively research, identify and prioritise SMB prospects and accounts across the Residential Real Estate, Architecture Engineering & Construction, and Insurance Repairs & Claims markets using CRM data, industry sources, digital channels and sales tools.
• Outbound engagement:
  Initiate targeted outreach through phone, email and social platforms,
  creating meaningful conversations that uncover business needs and position iGUIDE’s value proposition.
• Discovery and qualification:
  Assess each prospect’s fit, needs, budget, timeline, current workflow and decision-making process to determine the right iGUIDE solution and sales path.
• Value demonstration:
  Deliver clear, tailored product conversations and demonstrations that show how iGUIDE, floor plans, 3D tour experiences, property data, PLANIX R1 hardware and processing packages solve customer problems.
• Full-cycle deal management:
  Own SMB opportunities from first contact through to close,including follow-up, objection handling, commercial discussions, purchase guidance and support through the buying process.
• Lead nurturing and customer education:
  Build and maintain relationships with prospects over time, providing relevant information, use cases and guidance that helps them confidently adopt iGUIDE solutions.
• Data and pipeline management:
  Keep accurate records of all prospect interactions, deal stages, next steps and sales activity in the CRM to support forecasting, reporting and performance tracking.
• Strategic opportunity handoff:
  Identify larger or enterprise-level opportunities, including multi-state networks, AEC firms, insurance…