Healthcare Sales Rep

Healthcare Sales Representative

Location: Richmond, VA
Job Type: Direct Hire
Salary: $70,000 – $80,700 base + commission
Schedule: Monday – Friday, 8:00 AM – 5:00 PM
Reports To: Regional Sales Director

Lakeshore Talent is seeking an experienced, results-driven Healthcare Sales Representative to join a growing healthcare organization in Richmond, VA. This is a field-based, community-facing sales position responsible for developing referral relationships, generating new business, expanding existing accounts, and driving enrollment growth throughout an assigned territory.

The ideal candidate is a true hunter mentality salesperson who enjoys being out in the community, building relationships, identifying new opportunities, and turning those relationships into measurable business results. This individual should have a strong background in healthcare sales, business development, outside sales, or account management and be comfortable working independently while managing a full territory.

This is an excellent opportunity for someone who is passionate about healthcare, enjoys relationship-driven sales, and is motivated by a strong commission structure.

• Base Salary: $70,000 – $80,700
• Commission is earned based on successful enrollments.
• Target is approximately 8 enrollments per month
  .
• Additional enrollments provide the opportunity for increased earnings.
• Strong performers may earn approximately $4,000–$5,000 per month in commission
  , with potential for $50,000–$60,000+ annually
  .

This is a fully field-based position with the community serving as your primary workplace. The representative will travel throughout the Sacramento territory to meet with referral sources, prospective clients, community organizations, and other partners.

Outreach may take place at:

• Senior centers
• Healthcare facilities
• Low-income housing communities
• Community organizations
• Local events
• Community programs
• Other referral and networking opportunities

The organization offers a strong work-life balance while maintaining a performance-driven culture. Success in this role requires someone who can establish credibility quickly, build trust with referral partners, and consistently deliver measurable results.

• Develop and execute a sales strategy for an assigned geographic territory.
• Identify and prospect new business and referral opportunities.
• Build strong, long-term relationships with healthcare providers, community organizations, and referral partners.
• Break into new accounts and expand existing relationships through strategic account management.
• Increase referral volume through consistent follow-up, relationship development, and consultative selling.
• Conduct in-person meetings, presentations, networking activities, and community outreach.
• Educate referral sources and community partners on available healthcare services and solutions.
• Identify customer and referral needs and effectively connect those needs with appropriate services.
• Prepare and deliver effective presentations to referral sources, prospective clients, and community partners.
• Consistently meet or exceed monthly enrollment and sales goals.

• Develop and maintain a strong pipeline of prospective referral sources and opportunities.
• Manage daily activities and prioritize opportunities throughout the assigned territory.
• Conduct proactive prospecting through phone calls, email outreach, networking, cold calling, community events, and face-to-face meetings.
• Develop relationships across multiple channels, including healthcare organizations, senior services, community organizations, government entities, faith-based groups, and other community resources.
• Continuously identify opportunities to grow existing accounts and develop new sources of business.
• Maintain a consistent presence throughout the assigned territory.

• Educate prospective clients and families regarding available healthcare services.
• Conduct consultations and presentations with prospective clients.
• Qualify prospective clients and determine appropriate…