AD/Sr. AD, Disease State Education- Obesity/MASH
Listed on 2026-09-17
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Marketing / Advertising / PR
Digital Marketing, Market Research, Marketing Strategy, Marketing Communications
The base salary range for the Associate Director position is $165,600 to $248,400.
The base salary range for the Sr. Associate Director position is $196,000 to $294,000.
The position may be eligible for a role specific discretionary bonus, relocation, and/or other compensation elements. We continuously review market data and may adjust salary ranges as needed in the future. Actual compensation will be based on job-related factors such as skills, experience, and qualifications, and other factors permitted by law.
Compensation DataThe base salary range for the Associate Director position is $165,600 to $248,400.
The base salary range for the Sr. Associate Director position is $196,000 to $294,000.
The position may be eligible for a role specific discretionary bonus, relocation, and/or other compensation elements. We continuously review market data and may adjust salary ranges as needed in the future. Actual compensation will be based on job-related factors such as skills, experience, and qualifications, and other factors permitted by law.
DescriptionThis is an exciting opportunity to help shape disease state awareness efforts in one of the most dynamic and rapidly growing areas of pharmaceutical healthcare treatment. As part of the Consumer Marketing team, this role will be responsible for executing Obesity and/or MASH disease state awareness initiatives, translating established strategies into impactful consumer campaigns, educational programs, content, social/paid media activations, and patient engagement efforts.
Success in this role requires strong project leadership, agency management, social and digital marketing expertise, and cross-functional collaboration skills, with a focus on delivering high-quality execution and measurable business impact. While initially centered on disease state awareness, the role has the potential to expand into broader consumer marketing and launch-related responsibilities over time.
As an employee of Boehringer Ingelheim, you will actively contribute to the discovery, development and delivery of our products to our patients and customers. Our global presence provides opportunity for all employees to collaborate internationally, offering visibility and opportunity to directly contribute to the companies´ success. We realize that our strength and competitive advantage lie with our people. We support our employees in a number of ways to foster a healthy working environment, meaningful work, mobility, networking and work-life balance.
Our competitive compensation and benefit programs reflect Boehringer Ingelheim´s high regard for our employees.
- Develop, implement and manage asset plan tactics ( consumer and patient and tools, etc.) to support the brand strategy, in collaboration with other brand team members and external agencies/vendors. Begin to develop some strategies for the brand plan as well
- Manage risk associated with marketing programs and material by working within the MLR review process
- Assist in the development, management and monitoring of product forecasts and brand expense budget
- Monitor, analyze and interpret latest trends in the market, competition and product performance; communicate insights and recommendations to team members
- Coordinate activities with internal and external partners/vendors to support and ensure the effective implementation of marketing plans/tactics. Lead cross-functional teams or projects; shares expertise through mentoring of others
- Interact with all levels of the asset team to ensure effective communication and a team approach to implementation of tactics
- Provide input to market research on study design and interpret findings to refine product marketing direction
- Support annual business planning…
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