Content Creator, Social Media Marketing

Overview

Primary Function – Work with the clients and client teams to conceptualize, ideate and execute agile content and production for a platform-up world.

The Agile Content Studio brings nimbleness to brand communications. It brings audience-tuned people, processes, platforms and performance together into an efficient multi-channel content ecosystem that delivers results and gets a brand’s authentic voice to market efficiently and effectively. Be strategic. Be interesting. Be relationship-material.

This function (within Publicis Content) oversees for the client, Original Asset Creation and Media & Influencer (partner) content and connects the dots from Content Intelligence to Content Distribution, to ensure delivery of “Content worthy of a person’s time and a brand’s dollars”

• Shoot all photography and videography in the in-house content studio & outside the studio.
• Perform Video Editing & Animation
• Perform retouching and manipulation of images.
• Creating video treatments and storyboard for video ideas.
• Create, edit and source visual content for Instagram and Tik Tok (videos, photos, reels, GIFs…etc.).
• creating content to several social platforms on the fly.
• Organize the content library in an easy-to-navigate way for internal and external parties.
• Stay atop of current content and technology trends and how those may affect your client business
• Formulating a cross-platform content strategy
• Brainstorm with team members to develop new ideas
• Provide editorial, creative and technical support to team members
• Perform consistently against all published KPI's and scorecard objectives
• Create content and design visual packages to communicate digital and non-digital brand messages such as social media campaigns, marketing emails, PR and print materials.
• Ensure completed projects are high quality and on schedule to adhere to content briefing, production schedules and workflows.
• Prioritize and manage multiple projects within proposed ideas and budget restrictions.
• Collaborate with editors and other brand and creative team members to implement creative direction.
• Lead the content approval process with the client, with the necessary assistance from the client leads
• Manage status updates with clients and our teams, recap emails, leading partners meetings and other administrative tasks

Knowledge & Skills

• Bachelor's degree in communications, graphic, design, communications, photography or equivalent work experience required

• Bi-lingual (English / Arabic) proficiency is ideal
• 2 years agency experience or in a similar role
• Excellent written and verbal communication skills
• Compelling portfolio of work over a wide range of creative projects
• Have a firm understanding of color theory and how vital the right choice of color scheme is and design with an eye for how elements match the tone
• Demonstrable experience shooting and creating content for organic and/or paid social media, ideally Events, products, food and/or lifestyle focused content
• Candidates with videography and video editing abilities, especially for short-form social media content
• Hands on experience using post-production and design software such as:
  • Adobe Premiere, Adobe After effects & Adobe Photoshop is a Must.
  • Adobe After effects, 3D, Illustrator, Sketch, InDesign is a plus.
• Experience directing and running photoshoots as well as a deep knowledge of the equipment and pre-planning required (managing freelance resources, location scouting, lighting, video, Audio and camera equipment)
• Excellent at color correction and color grading
• Excellent eye for detail and passion for creating meaningful lifestyle content that inspires
• An interest in analytics and understanding of how creative content needs to perform in a business setting
• Candidates must be willing and able to travel both domestically and regionally within the ME
• Experience with social media management
• Experience working with a multitude of sectors