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Sales Executive; Saudi National

Job in Riyadh, Riyadh Region, Saudi Arabia
Listing for: Informa PLC
Full Time position
Listed on 2026-07-10
Job specializations:
  • Sales
    Business Development, Sales Development Rep/SDR, Sales Representative, B2B Sales
Salary/Wage Range or Industry Benchmark: 120000 - 180000 SAR Yearly SAR 120000.00 180000.00 YEAR
Job Description & How to Apply Below
Position: Sales Executive (Saudi National)

Company Description

Tahaluf is the largest B2B live and on-demand events organiser in Saudi Arabia by space, attendance, colleagues, and revenue. It is a joint venture between Informa PLC, the Saudi Federation for Cybersecurity, Programming and Drones (SAFCSP), and the Events Investment Fund (EIF).

Tahaluf is bold, visionary, and determined to make an impact. Our team fosters a culture of collaboration, creativity, and a little fun, here teamwork rules and work feels as exciting as the events we create. Scaling at this pace also requires exceptional local partners, and Tahaluf is proud to work with a range of government and non-government organisations at the forefront of Saudi Arabia’s B2B and B2C large-scale events scene.

Be part of something BIG with Tahaluf’s series of record-breaking events: LEAP and Cityscape - the largest events in the world in their respective fields of tech and real estate;
Black Hat MEA - a Guinness World Record holder for the largest CTF competition during the event; and CPHI Middle East - the largest pharma debut event in history, to name just a few. Tahaluf is making a huge impact on the global events sector.

Join our ambitious and highly committed team, unafraid to push boundaries and disrupt the status quo. From day one, you’ll dive into large-scale projects under the guidance of a supportive leadership team that will encourage your personal development and open doors to new opportunities.

Job Description

Please note we can only accept applications from Saudi Nationals for this role.

The Role

The Sales Executive is responsible for achieving and exceeding individual sales targets in accordance with the sales plan, through effective lead sourcing, client and relationships management. The Sales Executive will provide a professional level of customer service and account insight to prospective exhibitors.

Job Summary / Responsibilities
  • Research and seek new leads, ensuring an active and ongoing sales pipeline
  • Achievement of individual sales revenue targets within timelines
  • Maintaining consistent and productive number of calls and meetings on a weekly basis
  • Monitoring and enhancing exhibitor satisfaction levels
  • Timely & accurate reporting of sales results and activities
Main

Duties & Responsibilities Sales
  • Achieve and exceed set revenue targets for the assigned products and events in accordance with the sales plan
  • Drive to seek new business leads, responding promptly and professional to incoming enquiries
  • Build and maintain strong client relationships
    • New business
      • Developing new business and revenue streams, including sponsorship and other non-square metre revenue sources through market research, telephone contact, industry networking and client meetings
      • Actively seek/ research and generate new leads across the sector
      • On-site account management to achieve high exhibitor satisfaction levels
    • Customer retention
      • Once new customers have been built you need to account manage achieve high exhibitor satisfaction levels
      • Ensuring adherence with exhibitor satisfaction guidelines
      • Securing feedback to be assessed on improvement strategies, and building relationships further
Reporting
  • Data capture of sales activities/calls and updating the CRM
  • Completion of sales progress reporting (e.g. revenue vs target, activity reporting etc.
  • Continually monitor and research the market using online resources, gaining customer feedback, attending competitor events where appropriate, and industry networking
  • Awareness and understanding of floor plan optimisation
  • Effective communication with other internal departments including operations, marketing, finance to maximise client experience.
  • Perform any other duties commensurate with the grade and level of responsibility.
Qualifications

Minimum Education Level
  • Educated to degree level or equivalent experience
Background Knowledge, Skills & Experience Essential
  • Experience in sales and used to working towards targets
  • Highly driven and self-motivated
  • Computer literate and proficient in the use of commonly used business software
  • Effective verbal and written English communication skills
  • Strong interpersonal skills
  • Attention to detail
  • Numerate
Desirable
  • Awareness of the exhibition industry
  • Tele-s…
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