Senior Sales Rep - Paving

Career Area:
Sales

Job Description:

Your Work Shapes the World at Caterpillar Inc.

When you join Caterpillar, you're joining a global team who cares not just about the work we do - but also about each other. We are the makers, problem solvers, and future world builders who are creating stronger, more sustainable communities. We don't just talk about progress and innovation here - we make it happen, with our customers, where we work and live.

Together, we are building a better world, so we can all enjoy living in it. At Caterpillar, we're committed to our customers, who build a better, more sustainable world with our products, services and solutions. We understand and show the value of why they should choose us. We're exploring new ideas and opportunities - innovating to discover the breakthroughs necessary for tomorrow's growth.

Through it all, we are one team - creating and delivering world-class products, services and solutions superior to the competition. Learn more about the Caterpillar Experience.

About Customer Solutions Growth Regions Division This team, alongside dealers, engages closely with customers to create, customize, and adapt solutions to meet their needs by leveraging the extensive range of offerings available today - across products and services, digital and technology, rental and used, and financing. The division is regionally focused on Africa, the Middle East, Eurasia, Asia (excluding Japan), and Latin America (LATAM) and organized into three functional areas:
Customer Facing, Customer Solutions, and Business Enablers. This role is part of the Customer Facing team, the engine of our business - driving growth by delivering tailored, territory-specific solutions that solve customer pain points, accelerate decision-making, and enable profitable sales execution.

Are you passionate about construction equipment, dealer development, and driving business growth? We have an exciting opportunity for a Senior Sales Representative to champion our Paving Products portfolio. In this role, you will partner closely with our dealer network to strengthen sales capability, expand market share, and deliver industry-leading paving solutions to customers. You will act as a trusted advisor, helping dealers identify opportunities, develop sales strategies, and execute growth plans that support both customer success and business performance.

Territory coverage:
Middle East which includes Türkiye, Saudi Arabia, Gulf region, Jordan, Lebanon and Palestine.

• Lead and strengthen relationships with Caterpillar dealers, ensuring alignment with business objectives and market growth strategies.
• Drive sales growth of Caterpillar's paving equipment and solutions by supporting dealers with forecasting, territory planning, and go-to-market strategies.
• Coach and develop dealer sales teams, enhancing their product knowledge, sales effectiveness, and market competitiveness.
• Support successful new product launches and help dealers capitalize on emerging market opportunities.
• Conduct regular business and performance reviews, identifying gaps and implementing corrective actions to achieve sales targets.
• Partner with dealers and customers to uncover selling opportunities, improve customer satisfaction, and build long-term business relationships.
• Guide commercial actions and dealer programs while ensuring compliance with Caterpillar's business processes and governance standards.
• Serve as the market expert for paving applications, providing both technical and commercial support to dealers and customers.

• Bachelor’s degree in mechanical engineering or a related technical field, or equivalent industry experience.
• Minimum of 7 years' experience in sales, business development, or dealer management within the construction, heavy equipment, or industrial sectors.
• Strong commercial acumen combined with a solid technical understanding of heavy machinery and paving applications.
• Proven experience working across the Middle East market with a strong understanding of regional business dynamics.
• Demonstrated ability to influence, coach, and develop dealer networks to achieve sustainable…