Regional Sales Manager | Al-Futtaim Automotive | FAMCO

Job Requisition

Established in the 1930s as a trading business, Al-Futtaim Group today is one of the most diversified and progressive, privately held regional businesses headquartered in Dubai, United Arab Emirates. Structured into five operating divisions; automotive, financial services, real estate, retail and healthcare; employing more than 35,000 employees across more than 20 countries in the Middle East, Asia and Africa, Al-Futtaim Group partners with over 200 of the world's most admired and innovative brands.

Al-Futtaim Group’s entrepreneurship and relentless customer focus enables the organization to continue to grow and expand; responding to the changing needs of our customers within the societies in which we operate.

By upholding our values of respect, excellence, collaboration and integrity;
Al-Futtaim Group continues to enrich the lives and aspirations of our customers each and every day

We are looking for an experienced Regional Sales Manager to lead our Trucks & Buses sales business in KSA. Based in Dammam and reporting to the Country Manager – FAMCO KSA, this role is responsible for driving sales volume, revenue, and gross margin while leading a high-performing regional sales structure. The successful candidate will play a key role in setting sales direction, strengthening forecasting accuracy, and ensuring commercial performance across the business.

• Lead the national sales function for Trucks & Buses and deliver agreed sales, revenue, and gross margin targets.
• Manage and coach regional sales managers across Riyadh, Dammam, and Jeddah to achieve strong commercial results.
• Work closely with Planning and Analysis teams to set monthly and quarterly sales objectives by model and branch.
• Develop and maintain a robust forecasting process, providing accurate weekly sales and margin updates to senior leadership.
• Monitor sales progression daily, weekly, and monthly, and take timely action to keep performance on track.
• Maximise stock availability and support sales campaigns that help manage overage inventory effectively.
• Build and maintain KPI reporting that provides clear insight into market performance and sales trends.
• Collaborate with retail partners and internal stakeholders to ensure sales campaigns are relevant, targeted, and capable of delivering results.

• A degree in any discipline, preferably in Engineering or Management.
• At least 5 years of experience in the automotive or heavy construction equipment industry.
• 3 to 5 years of experience in a managerial role leading sales operations or commercial teams.
• Experience in the KSA market is a strong advantage.

You will be part of the Trucks & Buses business, leading a regional sales structure that supports Trucks & Buses across KSA. The role includes direct leadership of three Regional Sales Managers and broader responsibility for a wider sales team. You will work closely with the Country Manager, Planning and Analysis, finance teams, and retail partners to deliver strong business performance and sustainable growth.

• Hands-on familiarity with sales reporting and performance tracking tools such as SAP and Excel.
• A track record of building forecasts, managing performance indicators, and delivering commercial targets.
• Strong leadership capability with experience managing sales teams and support functions.
• Excellent commercial awareness with the ability to drive revenue growth and margin improvement.
• Strong quantitative and analytical skills, with confidence using sales data to guide decisions.
• Proven ability to influence stakeholders and gain commitment across different levels of the organisation.
• Outstanding interpersonal, facilitation, and presentation skills.
• Fluency in English and Arabic is essential.
• High energy, resilience, and the ability to motivate teams toward ambitious goals.

A major division of the UAE-based Al-Futtaim Group of companies, Al-Futtaim Automotive is an industry leader with presence in 10 countries across the Middle East, Asia and Africa.

Our core business activities at Al-Futtaim Automotive include…