Brand & Growth Marketing Manager

Position:
Brand & Growth Marketing Manager

Reports to:

Managing Partner

Employment Type:

Full-Time Employee About Spectrum Media Solutions

Spectrum Media Solutions is a strategic consulting and digital agency serving organizations that shape communities. We partner with Business Improvement Districts (BIDs), Chambers of Commerce, Downtown Organizations, Destination Marketing Organizations (DMOs), Economic Development Organizations (EDOs), municipalities, tourism organizations, associations, and mission-driven nonprofits throughout the United States and Canada.

Our clients rely on us for more than websites or marketing campaigns. They trust us to help strengthen their organizations through strategic planning, branding, digital strategy, technology, accessibility, marketing, business intelligence, and long-term consulting partnerships.

We're a firm known for trusted relationships, thoughtful strategy, strong execution, and meaningful results. As Spectrum grows through emerging consulting practices, new service lines, technology-driven solutions, and strategic growth initiatives, marketing plays a major role in shaping how we are seen, heard, and experienced.

We are hiring a Brand & Growth Marketing Manager to own Spectrum’s marketing function and help drive the firm’s continued growth.

This role sits at the intersection of brand strategy, content marketing, thought leadership, business development enablement, conference marketing, digital marketing, public relations, executive communications, and strategic growth initiatives.

You will work closely with the Managing Partner, Client Growth Associates, Strategic Account Partners, Project Managers, designers, developers, and client service teams to ensure Spectrum presents a consistent, professional, and compelling brand across every touchpoint.

This is not a traditional marketing role limited to social media posts, newsletters, or campaign coordination. You will own the marketing initiatives that strengthen Spectrum’s reputation, support business development, increase industry visibility, introduce new services and practice areas, and position the firm as a trusted advisor throughout North America.

While your primary responsibility will be growing the Spectrum brand, you will also own select client marketing initiatives and programs. This gives you the opportunity to stay close to the work we deliver while helping build the marketing systems, content, and infrastructure that support Spectrum’s long-term growth.

This role is ideal for someone who enjoys strategy, storytelling, writing, project management, events, research, and building something from the ground up.

• Own Spectrum’s brand positioning, messaging, voice, visual consistency, templates, branded assets, presentations, promotional materials, and reusable marketing resources.
• Maintain consistency across the website, proposals, presentations, conferences, email campaigns, social media, digital advertising, and printed materials.
• Work with leadership and creative team members to strengthen Spectrum’s identity and market position.

• Own Spectrum’s thought leadership calendar, including whitepapers, industry reports, benchmark studies, guides, articles, and research-based publications.
• Coordinate proprietary research, surveys, interviews, benchmarking efforts, client success stories, and case studies.
• Turn client work, workshops, conference presentations, and executive insights into blogs, newsletters, webinars, podcasts, social media, email campaigns, and business development materials.

• Develop and maintain Spectrum’s editorial calendar.
• Write and edit website content, newsletters, blogs, case studies,…