Marketing Manager II, Patient Services Marketing - Neurology

Company Description

About Abb Vie

Abb Vie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas including immunology, oncology and neuroscience - and products and services in our Allergan Aesthetics portfolio. For more information about Abb Vie, please visit us  Follow @abbvie onLinked

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The Neurology Abb Vie Patient Services Marketing Manager is responsible for developing and executing marketing strategies that support patients and healthcare providers throughout the treatment and access journey. This role leads key components of the Patient Services Care Model, translating insights into integrated marketing programs that simplify the experience, reduce access barriers, and drive awareness and utilization of Complete resources.

The Marketing Manager oversees a broad portfolio of communications across digital, CRM, field, and print channels. The role requires a strong combination of strategic thinking, customer experience design, creative stewardship, operational execution, and performance optimization.

This individual works within a highly matrixed environment and partners closely with cross functional partners and agencies to develop and execute high-quality, compliant marketing programs.

• Develop and execute integrated marketing programs.
• Translate patient, provider, and market insights into actionable solutions.
• Manage communications across digital, CRM, field, web, and print channels.
• Lead the development, approval, launch, and optimization of marketing materials.
• Partner with Brand Marketing, HUB, Field Reimbursement Managers, Medical, Regulatory, Legal, Compliance, Finance, APEX, and BTS teams to achieve business objectives.
• Manage agency and vendor partners to deliver high-quality, compliant work.
• Monitor program performance and identify opportunities for optimization and innovation.
• Manage project timelines, budgets, forecasts, and cross-functional execution.
• Develop marketing briefs, strategic recommendations, and business cases.

• Bachelor’s degree required.
• 5+ years of marketing experience, preferably in pharmaceuticals or healthcare
• Experience developing complex marketing strategies and programs.
• Strong project management and organizational skills with attention to detail.
• Proven ability to lead cross-functional initiatives and manage agency partners.
• Strong analytical, communication, and presentation skills.
• Ability to influence stakeholders and drive results in a matrixed organization.

• Experience working in multiple therapeutic categories
• Experience with Buy & Bill and/or Specialty Pharmacy products

"Talent will be hired at a level commensurate with experience."

Applicable only to applicants applying to a position in any location with pay disclosure requirements under state orlocal law:

• The compensation range described below is the range of possible base pay compensation that the Company believes ingood faith it will pay for this role at the timeof this posting based on the job grade for this position.
  
  Individual compensation paid within this range will depend on many factors including geographic location,andwemayultimatelypaymore or less than the posted range. This range may bemodifiedin thefuture.

• We offer a comprehensive package of benefits including paid time off (vacation, holidays, sick),medical/dental/vision insurance and 401(k) to eligible employees.

• This job is eligible toparticipatein our long-term incentive programs.

Note:

No amount of payis considered to bewages or compensation until such amount is earned, vested, and determinable.

The amount and availability of any bonus,commission,incentive, benefits, or any other form of compensation and benefits that are allocable to a particular employeeremainsin the Company's sole andabsolutediscretion unless anduntil paid andmay bemodifiedat the Company’s sole and absolute discretion, consistent with applicable law.

Abb Vie is an equal opportunity employer and is committed to operating with integrity, driving innovation, transforming lives and serving our community. Equal Opportunity Employer/Veterans/Disabled.

US & Puerto Rico only - to learn more, visit

US & Puerto Rico applicants seeking a reasonable accommodation,  to learn more:

Our work can—and does—have a tangible, lasting impact on millions of people. But it’s not just the results that matter. How we achieve them matters, too. Leading with purpose, we work to build a more sustainable future for generations to come. We do that by putting our expertise, resources and talent to work to make a real difference for patients, communities and our world.