Advertising Sales Manager – Feed & Grain

• Develop and sell integrated B2B marketing programs across digital and magazine advertising, targeted audience solutions, content programs, webinars, video, events, and marketing services
• Use company selling techniques and prepared literature consistent with adopted best practices
• Develop account sales strategies using sales enablement methods and pipeline management
• Create customized proposals and sales presentations for prospects and clients
• Establish SMART goals and objectives to increase page and revenue share with assigned accounts
• Participate in scheduled training calls to improve selling skills
• Develop and contribute to value messaging for products and services
• Develop monthly account coverage plans through in-person travel and industry meetings
• Maintain current sales materials, market information, and promotional lists
• Prospect consistently through competitive magazine research, trade shows, and industry meetings
• Participate in sales reviews with the Director of Global Agrifood Sales, providing revenue forecasts, pipeline updates, competitive intelligence, and market insights
• Maintain accurate account, prospect, activity, pipeline, and forecast information in the company CRM weekly
• Maintain customer correspondence, close sales, and coordinate retrieval of client materials with production
• Plan and manage business travel, approvals, budgets, and expense submissions through Expensify
• Assist Accounting/Accounts Receivable with credit and collection matters
• Collaborate with editors on client editorial support, product and press releases, and industry developments
• Collaborate with company departments and sales team members to achieve company objectives
• Develop relationships with industry, trade, and professional groups

• Bachelor of Science or Bachelor of Arts degree with emphasis in Business, Marketing, or Advertising
• Minimum five years of direct sales experience in Marketing, Advertising, or Communications
• Direct experience and knowledge of digital products and terminology
• Experience with live and digital event sponsorship sales and magazine ad sales
• Proven record of account development and revenue goal attainment
• Proficiency in Microsoft Office (PowerPoint, Excel, Microsoft Word, Outlook)
• Proficiency in Microsoft Teams, Zoom, Go To Meeting , Naviga, Hub Spot CRM, Trello, Viva Engage, Bamboo, and other required programs
• Willingness and ability to use emerging technologies, including AI tools such as ChatGPT, Claude, and Perplexity
• Ability to travel approximately 30% domestically, with international travel to manage accounts
• Ability to communicate with internal and external customers face-to-face, by telephone, email, or letter/memo
• Ability to sit, stand, bend, and stoop

Demonstrates expertise in developing and selling integrated B2B marketing programs, utilizing digital and traditional advertising methods. Proven ability to establish sales strategies, manage accounts, and achieve revenue goals through effective communication and collaboration.

• B2B Marketing Programs
• Account Development
• Sales Enablement Methods
• Digital Products Knowledge
• Microsoft Office Proficiency

• Direct Sales Experience
• Revenue Goal Attainment
• Proposal Creation
• Sales Presentations
• Market Research
• Pipeline Management
• Event Sponsorship Sales
• CRM Management
• Budget Management
• Emerging Technologies

• Communication Skills
• Collaboration
• Customer Relationship Management
• Problem Solving
• Training Participation

• Marketing
• Advertising
• Communications
• Digital Advertising
• Trade Shows
• Industry Meetings
• SMART Goals
• Competitive Intelligence

• Microsoft Teams
• Zoom
• Go To Meeting
• Hub Spot CRM
• Trello
• Viva Engage
• Bamboo
• Expensify