Shopper Marketing & Ecomm Manager

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Shopper Marketing & Ecomm Manager

Kenvueで、日常のケアの並外れた力を実感します。100年以上にわたる伝統を基盤に、科学に根ざした当ホテルは、ニュートロジーナ®、アヴェーノ®、タイレノール®、リステリン®、ジョンソンズ®、バンドエイド®など、すでにお馴染みのアイコニックなブランドを展開しています。科学は私たちの情熱です。ケアは私たちの才能です.

私たちのグローバルチームは~22,000人の優秀な人々で、すべての声が重要で、すべての貢献が評価される職場文化を持っています。私たちは洞察に情熱を注いでいます。 革新とお客様に最高の製品を提供することに取り組んでいます。専門知識と共感力を持つKenvuerであることは、毎日何百万人もの人々に影響を与える力を持つことを意味します。私たちは人を第一に考え、熱心に気を配り、科学で信頼を勝ち取り、勇気を持って解決します。そして、素晴らしい機会があなたを待っています!私たちと一緒に、私たちの、そしてあなたの未来を形作りましょう。詳細についてはをクリックしてくださいhere.

Director Omni Performance Mass and Club

North America, United States, Arkansas, Rogers

ハイブリッド

As Manager, Omnichannel Marketing & Ecommerce, you will lead the development, execution, optimization, and performance management of integrated shopper marketing and ecommerce programs for Sam’s Club.

• Lead development and execution of insight-driven omnichannel campaigns aligned to brand priorities, Sam’s Club strategies, and Joint Business Planning growth objectives.

• Own planning, stewardship, optimization, and reconciliation of shopper marketing budget.

• Lead approximately 50 media and print projects from brief through execution, optimization, recap, and learning integration.

• Serve as a credible day‑to‑day partner across Sam’s Club, MAP, sales, brand, agency, ecommerce, and merchandising stakeholders to drive customer‑centric activation plans.

• Own digital shelf readiness and health
  , including content accuracy availability, ratings & reviews, search visibility, and conversion opportunities.

• Lead new item launch and online assortment readiness
  , ensuring timely PDP setup, asset submission, item setup follow-through, and customer content partner alignment.

• Manage PDP execution, ensuring ecommerce readiness is delivered with speed, accuracy, and strategic ownership.

• Identify opportunities across content, taxonomy, search, and merchandising to improve conversion, shopper engagement, and digital sales growth.

• Translate campaign, content, ecommerce, shopper, and business performance into clear recommendations that influence activation strategy and growth plans.

• Leverage 6P data (product, price, placement, promotion, etc.) to build insight-driven storytelling.

• Develop presentations and narratives that translate complex data into clear, actionable business insights.

• Independently prioritize work across high-volume projects, shifting business needs, and multiple stakeholders while maintaining strong governance and accountability.

• Influence site experience
  , merchandising strategies
  , and customer‑facing recommendations to drive sales, share, and long‑term Sam’s Club growth.

• Bachelor’s degree required.

• 6–9 years of experience in shopper marketing, ecommerce, digital marketing, analytics, or related roles.

• Experience in CPG and/or retail (Sam’s Club or Walmart preferred).

• Strong understanding of retail media, digital marketing, and ecommerce fundamentals.

• Experience with analytics and reporting tools (Excel, Tableau, Power BI).

• Familiarity with ecommerce/retail tools such as Scintilla, Stackline, Profitero, IRI, Flywheel, Pacvue, or Salsify preferred.

• Strong analytical mindset with ability to synthesize data into actionable insights.

• Excellent communication and storytelling skills.