Director, Commerce Marketing - Walmart
Listed on 2026-08-22
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Marketing / Advertising / PR
Marketing Strategy, Marketing Management, Ecommerce, Digital Marketing
Why Campbell's
- Benefits begin on day one and include medical, dental, short and long-term disability, AD&D, and life insurance (for individual, families, and domestic partners).
- Employees are eligible for our matching 401(k) plan and can enroll on the first day of employment with immediate vesting.
- Campbell's offers unlimited sick time along with paid time off and holiday pay.
- If in WHQ - free access to the fitness center. Access to on-site day care (operated by Bright Horizons) and company store.
- Giving back to the communities where our employees work and live is very important to Campbell's. Our "Campbell's Cares" program matches employee donations and/or volunteer activity up to $1,500 annually.
- Campbell's has a variety of Employee Resource Groups (ERGs) to support employees.
- Shape and accelerate the future of omnicommerce for iconic Campbell's brands across Wal Mart and Sam's Club
- Drive sustainable growth across in-store and online through modality format integration and marketing message cohesion at all shopper/consumer touchpoints
- Build trust based, strategic customer partnerships that unlock joint value and longterm growth
- Influence internal strategy through deep customer insight, category leadership, and commercial expertise
- Own end-to-end omni-commerce strategy for Walmart aligned to enterprise priorities
- Translate enterprise omni frameworks into Walmart-specific growth plans
- Drive Joint Business Planning (JBP) grounded in customer insights, category leadership, and brand priorities
- Build and execute integrated commerce strategies connecting instore activation, digital shelf excellence, retail media, and shopper marketing
- Partner with omni marketing teams to deliver cohesive omnichannel activation with a strong focus on digital commerce acceleration
- Collaborate with sales, brand, insights, and marketing teams to design and activate customer-specific programs that drive incremental growth
- Analyze customer and category trends to identify growth opportunities and risks
- Manage omni marketing investments to maximize ROI and align with Campbell's overall commercial strategy
- Partner closely with category management to deliver compelling insights and thought leadership to customers
- Deliver annual revenue, profit, and share objectives across assigned customers
- Lead, coach, and develop two direct reports and manage agency support resources
- Walmart teams
- Internal omnichannel and digital commerce marketing teams
- Sales, brand marketing, insights, and category management partners
- Cross functional sales and commercial leadership teams within a matrixed CPG environment
- External agency partners supporting commerce, media, and shopper marketing initiatives
- 8+ years of experience in ecommerce or omnichannel strategy with required customer facing experience
- Strong understanding of Walmart's omni and digital ecosystem
- Strong analytical and financial acumen with the ability to translate data into actionable insights
- Deep knowledge of omnichannel retail dynamics and customer specific strategy development
- Excellent communication, negotiation, and relation shipbuilding skills
- Demonstrated ability to work cross functionally and influence in a matrixed CPG organization
- Experience delivering revenue, profit, and share objectives
- Expertise in retail media networks, digital shelf optimization, and ecommerce merchandising
- A track record of leading omnichannel transformation initiatives
- Passion for innovation and building the next generation of commerce capabilities
The target base salary range for this full-time, salaried position is between $144,400-$207,600. Individual base pay depends on work location and additional factors such as experience, job-related skills, and relevant education or training. Total pay may include other forms of compensation. In addition, we offer competitive health, dental, 401k and wellness benefits beginning on the first day of employment. Please ask your Talent Acquisition Partner for more information about our total rewards package.
The Company is committed to providing equal opportunity for employees and qualified applicants in all aspects of the employment relationship, including consideration for employment, without regard to race, color, sex, sexual orientation, gender identity, national origin, citizenship, marital status, protected veteran status, disability, age, religion, or any other classification protected by law.
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