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VP of Business Development

Job in Rome, Floyd County, Georgia, 30162, USA
Listing for: Premier Anesthesia, LLC
Full Time position
Listed on 2026-09-21
Job specializations:
  • Sales
    Business Development
Salary/Wage Range or Industry Benchmark: 150000 - 210000 USD Yearly USD 150000.00 210000.00 YEAR
Job Description & How to Apply Below

ESSENTIAL FUNCTIONS AND BASIC DUTIES

  • New Business Development Builds and manages a qualified pipeline of health system, hospital and ASC opportunities for anesthesia practice management, prioritized by strategic fit, deal size, and probability of close. Identifies target facilities through market mapping, industry relationships, and knowledge of client solution needs, expiring contracts, group dissolutions, and competitor performance issues. Leads discovery with prospective clients to understand current staffing model, coverage gaps, payor mix, subsidy history, and drivers of dissatisfaction with the incumbent provider(s).

    Coordinates site visits and finalist presentations, bringing in Marketing, Clinical Operations, Recruiting, and Corporate leadership, as needed, to strengthen the proposal.
  • Sales Outreach, Pipeline, and KPI Management Designs and executes a structured outreach cadence (calls, meetings, conference and association touchpoints, targeted campaigns) to generate and qualify new leads across target markets and through channel/industry partners. Establishes and maintains a defined sales process with clear pipeline stages, from lead identification through qualification, proposal, negotiation, and close. Sets and tracks lead generation KPIs (e.g., outreach volume, meetings scheduled, qualified leads, conversion rate by stage) and reports results on a regular cadence to the President.

    Maintains accurate, current pipeline data in the CRM/pipeline tracking system, including deal stage, expected value, and probability of close, to support reliable forecasting. Builds recurring KPI and dashboard reporting covering pipeline health, win/loss rates, sales cycle length, outreach-to-close conversion, and uses this data to identify bottlenecks and adjust strategy. Sets individual and team activity/performance targets for the Business Development team, conducts brief daily standup huddles with the team and monitors progress against the goals.
  • RFP and Proposal Management Owns the end-to-end RFP response process: qualifies opportunities, assembles the internal response team, and manages the timeline to submission. Directs the development of staffing models, coverage plans, and pro forma financials in partnership with Clinical Operations and Finance. Ensures proposals accurately reflect Premier's clinical capabilities, quality outcomes, and value proposition relative to competing anesthesia groups and management companies.

    Leads or supports finalist/oral presentations to facility administration, medical staff, and selection committees.
  • Contract Negotiation and Structuring Negotiates key business terms of new and renewal facility agreements, including subsidy/support payments, term and termination provisions, exclusivity, and performance standards, in coordination with Legal and the President. Structures deals to be financially sound for Premier while addressing the client's staffing, coverage, quality, and cost objectives. Manages the transition from signed Letter of Intent through definitive agreement, keeping Legal, Finance, and Operations aligned on open issues and timeline.

    Coordinates a clean handoff of new contracts to Operations and Recruiting to support timely, fully-staffed go-lives.
  • Client Retention and Relationship Management Maintains senior relationships with existing healthcare clients to monitor satisfaction, anticipate competitive threats, and identify renewal risk early. Leads or supports renewal negotiations, working with Operations to address any performance issues before they threaten the relationship. Serves as an escalation point for significant client concerns related to contract terms, coverage, or service levels.
  • Market and Competitive Intelligence Maintains current knowledge of anesthesia, healthcare and hospital market dynamics, including reimbursement trends, supervision and medical direction distinctions, CRNA scope-of-practice and opt-out status by state, and payor contracting trends. Tracks competitor anesthesia management companies and independent groups - their footprint, market positioning, value proposition, staffing models, and win/loss patterns in relevant markets. Shares market and competitive insight with the President and senior leadership to inform growth strategy and target prioritization.
  • Leadership and Cross-Functional Coordination Leads and develops the Director of Business Development and Director of Business Analytics, setting clear pipeline, proposal, and reporting expectations.…
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