Digital Commerce Manager- Lindt& Sprungli

ORGANISATION

Lindt & Sprüngli is the market leader in premium chocolate, offering a wide range of products in more than 120 countries worldwide. With over 180 years of experience, Lindt & Sprüngli is known as one of the most innovative and creative companies in the premium chocolate sector.

The origins of Lindt & Sprüngli date back to 1845, when father and son first made chocolate in their small confectionery Sprüngli & Son, then still a partnership. Since then, the company has gone through many different eras. The entrepreneurial spirit and passion for chocolate making that drove both the Sprüngli family and Rodolphe Lindt, when he invented the first real melting chocolate before selling his company to Sprüngli, still live on today.

Today, Lindt & Sprüngli’s quality chocolate products are manufactured in 12 own production sites in Europe and the USA. They are distributed by 25 subsidiaries and branches, in more than 410 own stores, and through an extensive network of more than 100 independent distributors worldwide. With more than 14,000 employees, the Lindt & Sprüngli Group reports sales of nearly EUR 5 billion.

As part of Lindt & Sprüngli’s long-term growth strategy, we are expanding our digital presence and direct-to-consumer (D2C) channels. To further strengthen our ambitious goals, we are looking for a:

From our office in the heart of Rotterdam, you will drive the growth and operational excellence of Lindt’s Online Direct-to-Consumer (D2C) channels and marketplaces. You will ensure seamless omnichannel integration, deliver best-in-class customer experience, and maximize revenue through data-driven strategies and cross-functional collaboration. In this role, you combine strategic vision with hands‑on execution. You will manage our eShop and external platforms, develop seasonal campaigns, monitor performance, and oversee budgets.

As a key link between Retail, Marketing, IT, and Global D2C teams, you will lead innovative projects that strengthen Lindt’s digital presence and customer engagement.

In this role, you are part of the Direct-to-Consumer (D2C) team. This team is responsible for Lindt stores, Digital Commerce, and Corporate Gifting. You report into the Head of D2C, Fritz Stammwitz, and you manage one direct report yourself.

KEY RESPONSIBILITIES:

• Ensure accurate pricing, stock availability, and smooth order flow across platforms;
• Develop and execute seasonal campaigns (Christmas, Easter, Black Friday) across digital channels;
• Monitor KPIs (sessions, conversion rate, AOV) and optimize campaigns based on insights;
• Prepare budgets, revenue forecasts, and monthly performance reports;
• Coordinate creative briefs and manage digital assets in line with brand standards;
• Lead projects such as new store integrations and international launches.

YOUR PROFILE

EDUCATION AND EXPERIENCE

• Bachelor’s or Master’s degree in Business, Marketing, or Digital Commerce;
• Relevant years of experience in eCommerce, D2C, or Omnichannel roles;
• Hands‑on experience with Magento2, SAP, and marketplace management (, Amazon);
• Strong knowledge of KPI analysis, budget management, and campaign optimization.

RELEVANT COMPETENCES

• You combine an analytical mindset with strong communication skills;
• You thrive in a dynamic environment;
• You balance strategy with execution;
• Build effective relationships across teams;
• You are stress‑resistant and can peak at the right times;
• You see opportunities, you have a can‑do mentality and you dare to think outside the box;
• Excellent interpersonal skills, able to influence and communicate at all levels.