Demand Planner

Work Shift:

Day

Pay Type:

Salary
Hourly Rate (if applicable):
N/A
Targeted Base Salary Range (if applicable):
$75,300.00 - $97,700.00

The Demand Planner supports the end-to-end demand planning process within an Integrated Business Planning (IBP) framework, delivering accurate and actionable forecasts to support supply chain, commercial, and financial decisions. This role leverages market insights, historical trends, and promotional data to develop demand forecasts, participate in the monthly Demand Review process, and support business initiatives such as new product launches, SKU rationalization, and capacity planning.

Working cross-functionally, the Demand Planner collaborates with Sales, Marketing, Finance, and Operations to help optimize inventory, service levels, and operational efficiency, while contributing to ongoing improvements in IBP processes, analytics, and forecasting capabilities.

• Supports the end-to-end demand planning process within the Integrated Business Planning (IBP) framework, developing and maintaining a rolling 0-24 month operational forecast at the Item/Location level using the IBP Demand module.
• Analyzes multiple demand drivers - including sales plans, syndicated consumption data, distribution changes, shipment history, competitive dynamics, seasonality, and marketing initiatives - to develop an accurate demand plan reflective of market demand in a CPG / Ingredient environment.
• Performs forecast performance analysis (e.g., MAPE, bias), identifying trends and supporting continuous improvement efforts; communicates insights, risks, and opportunities to cross-functional stakeholders.
• Participates in the monthly IBP Pre-Demand Review process, supporting alignment on a consensus demand signal and ensuring visibility to assumptions, risks, and opportunities.
• Supports preparation for the IBP Integrated Demand Review in partnership with Demand Planning leadership.
• Partners with Sales and Commercial Planning to evaluate customer performance, promotional effectiveness, trade events, distribution gains/losses, and SKU lifecycle changes, incorporating insights into the demand plan.
• Supports demand planning activities for key business initiatives, including innovation launches, product transitions, and SKU rationalization, incorporating factors such as pipeline fill, cannibalization, and phase-in/phase-out strategies.
• Collaborates cross-functionally to support financial forecasting cycles, including Annual Operating Plan (AOP) and periodic Latest Estimates (LEs), ensuring alignment between demand, revenue, and financial expectations.
• Assists with IBP system and process improvements, supporting adoption, standardization, and enhancement of demand planning tools and forecasting capabilities.
• Partners with Supply Planning and Operations to translate demand plans into supply requirements, identifying risks and supporting service level and inventory optimization.
• Participates in cross-functional planning meetings, providing demand insights and supporting alignment across Sales, Marketing, Finance, Operations, IT, and R&D.
• Supports a culture of data-driven decision-making, collaboration, and continuous improvement within the demand planning and IBP process.

• Bachelor's degree in Supply Chain Management, Business, Finance, Economics, Statistics, Data Analytics, or a related field; equivalent relevant experience may be considered.
• Minimum three years of experience in demand planning, forecasting, supply chain planning, commercial planning, inventory planning, or a related analytical role.
• Demonstrated experience analyzing demand drivers, forecast performance, and business trends within an Integrated Business Planning (IBP) or Sales and Operations Planning (S&OP) environment.
• Proficiency with demand planning or enterprise planning systems, preferably SAP IBP, and advanced proficiency in Microsoft Excel; experience preparing clear analyses and presentations for business stakeholders.
• Strong analytical, problem-solving, communication, and organizational skills, with the ability to translate complex data into actionable insights and collaborate effectively…