Mgr, Enroll Area

Enrollment Area Manager

Charter Schools USA (CSUSA) is one of the largest and highest performing education management companies in the United States, proudly serving over 82,000 students in over 150 schools in four states. Founded by Jonathan Hage in 1997, CSUSA's mission is a Relentless Commitment to Student Greatness in School and in Life™. CSUSA provides an academically rigorous education to students equipping them with real world readiness, prepared for college or career after graduation.

With an unwavering dedication to the success of students from every background, CSUSA is closing the gaps in achievement and opportunity, keeping our promise of Strong Minds, Good Hearts™.

The Enrollment Area Manager is responsible for overseeing enrollment operations, systems compliance, and pipeline performance for Charter Schools USA schools within an assigned geographic area. This role ensures schools achieve and sustain programmatic capacity through effective enrollment strategies, optimized systems and processes, accurate documentation, and strong school-based execution.

The Enrollment Area Manager serves as a field leader and capacity builder, accountable for the recruitment, onboarding, coaching, and mentoring of school-based Enrollment and Marketing Administrators. The role also provides strategic insight through data analysis, competitive review, and SWOT-based planning to proactively address enrollment risks and opportunities.

Success is defined by full enrollment, strong pipeline conversion, audit-ready records, system integrity, informed enrollment strategy, and confident, well-trained school teams delivering a high-quality family experience.

• Lead area-wide enrollment strategy aligned to CSUSA goals, state requirements, and school capacity targets.
• Monitor application, enrollment, waitlist, retention, and over-enrollment pipelines; identify risks, trends, and opportunities for improvement.
• Partner with Marketing Area Managers and school leaders to align outreach, yield strategies, and conversion efforts and collaborate on the development of an integrated marketing plan.
• Conduct ongoing analysis of enrollment data to inform priorities, interventions, and resource allocation.
• Present enrollment performance, risks, action plans, and strategic insights to senior leadership and key stakeholders.

• Conduct ongoing market and competitive analysis for assigned schools, including district, charter, private, and alternative education options.
• Assess competitive positioning related to programs, academic offerings, transportation, extracurriculars, messaging, and enrollment practices.
• Lead or support school-level SWOT analyses (Strengths, Weaknesses, Opportunities, Threats) to inform enrollment strategy, recruitment planning, and annual goal setting.
• Translate SWOT and competitive insights into actionable recommendations for recruitment focus, messaging priorities, timeline adjustments, and yield strategies.
• Support new school launches, grade expansions, and turnaround efforts with targeted enrollment and capacity-building plans.

• Serve as the primary enrollment advisor to school leaders, Enrollment and Marketing Administrators, Student Records and Data Specialist, and school staff.
• Support execution of lotteries, enrollment events, orientations, onboarding processes, and grade-level transitions.
• Ensure delivery of a consistent, compliant, and red-carpet enrollment experience from first inquiry through the first day of school.
• Support recommitment and internal enrollment efforts for returning families and rising-grade cohorts.

• Serve as subject matter expert for enrollment systems including Hub Spot, School Mint, Power School, and related CSUSA, district, and state platforms.
• Ensure accurate, timely, and secure data entry, record maintenance, and system usage across all assigned schools.
• Coordinate system integrations and data alignment with internal CSUSA departments.
• Oversee annual database rollovers, enrollment freezes, audits, and reporting cycles.

• Ensure adherence to district, state, federal, and CSUSA regulations related to enrollment, attendance, records, and FERPA.
• Oversee funding and compliance submissions including scheduling, course coding, class size documentation, and certification accuracy.
• Prepare schools for audits, monitoring visits, and compliance reviews; guide corrective actions.
• Monitor error reports, compliance flags, and data-quality indicators; lead corrective action plans.

• Lead recruitment, selection, and onboarding of school-based Enrollment and Marketing Administrators in partnership with school leaders and Human Resources.
• Establish clear role expectations, enrollment performance metrics, and accountability structures aligned to CSUSA goals.
• Provide ongoing coaching, mentoring, and professional development to build capacity, consistency, and confidence across school teams.
• Conduct regular performance check-ins, pipeline reviews, and feedback conversations.
• Identify performance gaps and…