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Vice President of Sales & Marketing, Living Fully Communities and Resorts

Job in Saint Augustine, St. Johns County, Florida, 32095, USA
Listing for: Dlpcapital
Full Time position
Listed on 2026-08-02
Job specializations:
  • Sales
    VP of Sales, Director of Sales
Salary/Wage Range or Industry Benchmark: 150000 - 200000 USD Yearly USD 150000.00 200000.00 YEAR
Job Description & How to Apply Below

Vice President of Sales & Marketing

The Vice President of Sales & Marketing is responsible for driving the sales, leasing strategy and execution across DLP real estate products, including park models, homes, apartments and lots.

Requirements
  • 10+ years of progressive sales leadership experience within real estate development, homebuilding, residential communities, or related owner/operator environments, with direct accountability for revenue, absorption, and team performance.
  • Proven experience leading sales on behalf of developers and/or homebuilders, including go-to-market strategy, pricing discipline, sales pacing, and execution across multiple communities or developments.
  • Experience in park models and manufactured home sales preferred, including familiarity with buyer profiles, regulatory considerations, financing structures, and community-based sales models.
  • Commercial and land sales experience preferred, with the ability to evaluate, position, and transact complex assets such as lots, pads, and development parcels.
  • Strong operational and financial acumen, with experience using sales metrics, CRM systems, forecasting, and reporting to drive disciplined execution and decision-making.
  • Collaborative leadership style with a track record of partnering effectively with marketing, asset management, operations, and finance teams.
Responsibilities
  • Lead sales team for park models, home and apartments.
  • Own and execute the enterprise sales strategy across all Living Fully Communities developments, ensuring alignment with revenue targets, absorption schedules, pricing strategy, and brand positioning for park models, homes, apartments, and lots.
  • Design and lead a best-in-class sales training program for the sales organization, including onboarding, product knowledge, customer experience standards, pricing and negotiation discipline, CRM utilization, and performance accountability.
  • Implement sales strategy and execution across each development. Lead sales execution at the asset level, translating overarching strategy into market-specific go-to-market plans, sales pacing, and leasing strategies for each development in partnership with operations, marketing, and asset management.
  • Direct all sales and leasing activities for park models, homes, apartments, and lots across Living Fully Communities, overseeing lead management, tours, contracts, closings, leasing velocity, and customer satisfaction.
  • Build, hire, and scale a high-performing sales organization, including recruiting, onboarding, coaching, performance management, compensation alignment, and succession planning for on-site and regional sales leadership.
  • Establish clear sales KPIs, reporting, and forecasting, providing leadership with accurate pipeline visibility, absorption projections, and data-driven insights to support investment and operational decisions.
  • Lead REO sales on behalf of DLP Lending, managing the disposition strategy, broker relationships, pricing, and execution to maximize recovery value while protecting the DLP brand and customer experience.
Benefits and Perks
  • Unlimited PTO
  • Health/dental/vision/life insurance
  • 401(k) matching
  • Parental leave
  • Adoption services reimbursement/learning/educational incentives
  • Volunteer Time Off
  • Well-being programs
  • Company events
  • Self improvement/productivity tools
  • The incredible feeling of making a difference
Equal Opportunity Employer

DLP is a committed Equal Opportunity Employer. If you are a qualified individual with a disability and require assistance in searching for a position or submitting an application, please contact HR at  Offers of employment are conditional upon satisfactory completion of pre-employment background verification (including E-Verify). California applicants can view our California Data Privacy Policy here.

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