Senior Manager, Customer Data and Marketing Analytics

We're looking for people who put their innovation to work to advance our success - and their own. Join an organization that ensures a more secure world through connecting and protecting our customers with inventive electrical solutions.

Drive enterprise-wide customer data excellence and marketing performance intelligence by establishing customer data standards and governance, defining commercial use cases, leading performance marketing measurement, attribution, and data-driven storytelling.

Partnering across businesses and functions (Sales, Marketing, IT, Privacy/Legal, and agencies), you will establish customer data requirements, ensure data quality, accessibility, and compliance, evolve the marketing analytics ecosystem; and translate insights into decisions that improve financial impact of our customer and marketing investments.

WHAT YOU WILL EXPERIENCE IN THIS POSITION:

Key Responsibilities

Customer Data Domain Leadership & Governance

• Own the customer data domain end to end across enterprise systems, including hierarchies, entity structures, legal and tax attributes, segmentation, and relationship mapping
• Set enterprise standards, definitions, and policies; lead governance forums and serve as the decision authority for prioritization across systems, businesses and product brands
• Partner with Master Data Management and businesses on golden customer record adoption, quality rules, survivorship logic (which source wins when data conflicts), and system integrations
• Manage the customer data backlog spanning quality fixes, onboarding and validation, and integration work
• Define and monitor data quality KPIs, lead root cause analysis, and drive continuous improvement
• Ensure GDPR and other applicable privacy compliance, including classifications and access controls, in partnership with Privacy and Legal
• Lead change management for customer data and measurement processes
• Coordinate across business segments & functions with Data Stewards and Data Governance on definitions, lineage, and golden record adoption
• Apply systems thinking to optimize the end-to-end flow of customer data across platforms, domains, and business processes

Marketing Performance, Analytics & Measurement

• Implement the enterprise marketing analytics strategy, partnering with business units on measurement plans across brands
• Lead initiatives to improve marketing ROI by advancing investments to outcomes (leads, revenue, and efficiency)
• Develop consistent attribution and incrementality frameworks; establish ROI measurement standards and experimentation approaches
• Synthesize cross-channel performance data into actionable recommendations for media allocation, experience optimization, and lead management programs
• Develop and maintain dashboards and performance reporting for stakeholders from tactical teams to C-suite executives using tools such as Power BI or Tableau
• Partner with agencies for clear planning, reporting, and insights; continuously improve campaign performance, targeting, and measurement rigor

YOU HAVE:

• Bachelors degree in Business, Marketing Analytics, Data Science, or a related field
• Ideally 10+ years of progressive experience in data management, analytics, business analysis, performance marketing, media planning/buying, or related roles
• 5+ years of direct experience with customer data, Master Data Management, and/or data governance in enterprise environments
• Experience leading cross-functional initiatives and influencing senior stakeholders
• Familiarity with data governance tooling (catalogs, lineage, quality platforms)
• Working knowledge of cloud data warehouses (Snowflake, AWS, Azure) and database systems with the ability to collaborate effectively with technical teams
• Familiarity with GDPR & global regulations that govern customer data
• Proven expertise in marketing measurement and analytics, including experimentation, funnel diagnostics, incrementality, and translating insights into decisions
• Experience developing attribution frameworks and ROI standards across paid media and digital experiences (programmatic, paid social/search as applicable) with working knowledge of traditional channels
• Proven ability to lead cross-functional initiatives, influence stakeholders, and drive organizational change

WE HAVE:

• A dynamic global reach with diverse operations around the world that will stretch your abilities, provide plentiful career opportunities, and allow you to make an impact every day
  • nVent is a leading global provider of electrical connection and protection solutions. We believe our inventive electrical solutions enable safer systems and ensure a more secure world. We design, manufacture, market, install and service high performance products and solutions that connect and protect some of the world's most sensitive equipment, buildings and critical processes. We offer a comprehensive range of systems protection and electrical connections solutions across industry-leading brands that are recognized globally for quality, reliability and innovation.
  • Our principal office is…