National Sales Manager Pool Aftermarket

Job Summary

The National Sales Manager is responsible for leading the company’s national business‑to‑business sales efforts, driving sustainable revenue growth through strategic account development, disciplined pipeline management, and high‑performance sales teams. This role oversees external sales representatives, manages long and complex sales cycles, and ensures consistent execution of the company’s go‑to‑market strategy across all regions.

• Develop and execute a national B2B sales strategy aligned with company growth objectives
• Drive new business acquisition, account expansion, and long‑term customer growth
• Identify and pursue strategic B2B opportunities
• Collaborate with the internal team to develop pricing, deal structure, and negotiation frameworks appropriate for complex sales

• Lead, mentor, and coach sales representatives
• Define clear expectations for growth programs, deal qualification, and close rates
• Capture feedback and lessons learned for continuous improvement

• Own national sales forecasting, quota setting, and revenue planning
• Monitor pipeline health, deal velocity, and forecast accuracy using CRM tools
• Standardize enterprise sales processes, including discovery, proposals, RFPs, and contract negotiations
• Implement best practices for territory design and account segmentation

• Maintain executive‑level relationships with key national and strategic accounts
• Support sales teams on complex negotiations and high‑value deal closures
• Manage and optimize indirect sales channels, partners, and distributors (if applicable)

• Partner with Marketing on demand generation, new product development programs, and product and service messaging
• Collaborate with Product, Operations, Finance, and Legal on solutions, pricing, and contracts
• Provide customer and market insights to guide product development and positioning

• Bachelor’s degree in business, engineering or related field
• 3‑7+ years of B2B sales experience, including multi‑region or national leadership
• Experience working with cross‑functional teams under tight deadlines
• Demonstrated experience leading enterprise or strategic account sales teams
• Strong analytical skills with expertise in CRM (Preferably Salesforce), forecasting, and pipeline management
• Excellent negotiation, presentation, and executive‑level communication skills

Experience with channel, partner, or distributor sales

Management – M2

• Works to achieve operational, functional, and/or business targets within team with direct impact on departmental or job family results
• Delivers operational results that have impact on the immediate or short‑term results (e.g., less than 1 year) for the department and/or job family group
• Plans and establishes goals and objectives for a team typically comprising of intermediate‑level professionals and entry level professionals

• Communicates with parties within and occasionally outside of own department or job family, which may include external clients or partners depending upon the job area
• Requires ability to influence others outside of own job area on policies, practices and procedures

• Responsible for making moderate improvements of processes, systems, or products to enhance performance of the job area
• Problems are difficult and moderately complex and typically impact multiple departments or job family
• Problems are typically solved through drawing from prior experience and analysis of issues

• Manages a team typically comprising of intermediate‑level professionals and entry level professionals
• Leads, directs and reviews the work of team members in order to accomplish operational plans and results
• Typically has hiring, firing, promotion, and reward authority within own area, in accordance with manager review and approval

• Requires practical knowledge in leading and managing the execution of processes, projects and tactics within one job area
• Typically…