Sponsorship Sales Manager
Listed on 2026-09-13
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Sales
Business Development, Sales Manager
SPONSORSHIP SALES MANAGER – ST. LOUIS, MO
Email resume to
Position OverviewGate
52 is expanding its sponsorship program in the St. Louis market and is seeking a high-performing Sponsorship Sales Manager to drive revenue at The Factory, the premier live event and entertainment venue in the market. The program framework, inventory structure, and operational infrastructure is designed by Gate
52 leadership. This role is the engine that brings it to market and reports to Head of Sales, Gate
52.
The Sponsorship Sales Manager will be responsible for executing the sponsorship strategy, managing the full sales cycle from prospecting to close, and ensuring successful activation of each partnership. While the role is primarily focused on revenue execution, the right candidate will bring valuable market insight and feedback that helps refine the program over time. With an annual revenue goal Year One of $500,000, this role rewards relentless hustle and strong relationship skills.
Though an individual contributor, this person will not operate in isolation. The Sponsorship Sales Manager will work closely with the team at The Factory, including operations, marketing, and event staff, to support revenue-generating activity and sponsor activation.
Core Responsibilities- Learn and internalize Gate
52’s sponsorship inventory, packaging, and pricing, providing market-informed feedback to help sharpen the offering - Develop a thorough understanding of the venue’s audience profile, event calendar, and available assets to pitch sponsors with confidence and specificity
- Customize and adapt sales materials and proposal templates for individual prospects while staying within the established program framework
- Own the full sales cycle: prospecting, outreach, discovery, proposal, negotiation, and close
- Identify, prioritize, and cultivate a robust pipeline of local, regional, and national sponsorship prospects aligned with the venue’s audience demographics
- Drive $500,000 in contracted sponsorship revenue year one
- Maintain accurate and up-to-date records in Gate
52’s CRM and reporting systems; provide regular pipeline updates to leadership - Collaborate with venue team to coordinate sponsor activations, leverage local relationships, and support revenue-generating opportunities
- Represent Gate
52 at industry events, local business forums, and networking opportunities to build brand presence and prospect relationships - Collaborate with the venue’s operations, marketing, and production teams to ensure all sponsor deliverables are executed accurately and on time
- Serve as the primary point of contact for all sponsors, maintaining strong, trust-based relationships throughout the partnership
- Conduct quarterly performance reports for sponsors to demonstrate ROI and support renewals
- Proactively identify upsell and renewal opportunities within the existing sponsor portfolio
- Work within Gate
52’s established CRM, reporting workflows, and contract processes; maintain data integrity and pipeline accuracy at all times - Submit weekly pipeline updates and monthly revenue reports to Gate
52 leadership using provided reporting templates - Provide billing schedules to the Accounting department and support Accounts Receivable as requested
- Execute sponsor fulfillment checklists accurately and on schedule; flag delivery risks early to the appropriate venue team
- Bring consistent market and prospect feedback into the program refinement process through structured communication with leadership
- 5+ years of experience in sponsorship sales, partnership sales, business development or similar role — preferably within live entertainment, sports, media, or events
- Proven track record of meeting or exceeding…
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