Sales Representative - Mid-West

Viwinco is a leading manufacturer of high-performance vinyl windows and patio doors serving professional building material dealers, distributors, contractors, remodelers, builders, and homeowners throughout the Eastern United States.

At Viwinco, our sales team does more than sell windows. We partner with our customers to help them grow their businesses, develop new opportunities, solve problems, and win in their local markets. We are looking for a motivated, competitive, relationship-driven sales professional to join our team as a Sales Representative for our Mid-West territory.

We are in search of an experienced Sales Representative to be responsible for managing, developing, and growing our new Mid-West territory by strengthening existing customer relationships, building partnerships with in-home remodeling companies, and aggressively pursuing new business opportunities.

This position requires a salesperson who is comfortable working throughout the entire sales cycle—from identifying prospects and presenting Viwinco products to supporting dealers, contractors, builders, remodelers, architects, and other industry professionals after the sale.
Experience in in-home sales or selling to in-home remodeling companies is strongly preferred.

Success will be measured not simply by maintaining existing business, but by the representative’s ability to increase market share, develop new accounts, expand product penetration, and consistently grow territory revenue.

• Develop and execute a strategic sales plan for the assigned territory.
• Achieve or exceed annual territory sales and growth targets.
• Identify underdeveloped markets and create plans to increase Viwinco market share.
• Analyze territory performance and prioritize opportunities with the greatest growth potential.
• Maintain a consistent field presence with customers and prospects.
• Manage territory activities with a strong focus on measurable sales results.

• Prospect aggressively for new dealers, distributors, contractors, builders, and in-home remodeling companies, especially those with a direct-to-homeowner sales model.
• Build and maintain a qualified new-business pipeline.
• Conduct cold calls, jobsite visits, dealer visits, presentations, and other prospecting activities.
• Develop relationships with decision-makers and key influencers.
• Convert competitive window accounts to Viwinco.
• Identify businesses that could expand into window sales and help them develop Viwinco as a new product category.

• Serve as the primary sales relationship for assigned customers.
• Develop strong relationships with owners, purchasing teams, salespeople, estimators, contractors, installers, and other customer personnel.
• Understand each customer’s business model, goals, challenges, and competitive environment.
• Develop account-specific strategies designed to increase Viwinco sales.
• Identify opportunities to expand customers into additional Viwinco products and applications.
• Conduct regular account reviews and establish measurable growth objectives.

• Become an expert on Viwinco products, features, applications, performance, warranty, and competitive advantages.
• Conduct product demonstrations and sales training for customers and their employees.
• Help dealer, contractor, and in-home remodeling sales teams confidently present Viwinco products, sell value in the home, handle objections, and improve close rates.
• Support product launches, promotions, displays, samples, literature, and other marketing initiatives.
• Promote Viwinco’s value proposition beyond price, including product performance, customization, service, warranty support, and customer partnership.