Marketing & Digital Content Coordinator; bilingual Eng- Spa; Temp

Position: Marketing & Digital Content Coordinator (bilingual Eng- Spa) - Temp
POSITION SUMMARY The Marketing and Digital Content Coordinator will provide short-term coverage to support the CLUES’ marketing and communications efforts by creating content and designing promotional visual materials for media and target audiences and executing social media campaigns on a variety of web-based platforms. The coordinator is focused on increasing, broadening, and deepening program participation, and making the public aware of CLUES’ mission and work.

The Marketing and Digital Content Coordinator should be a skilled bilingual writer, designer, and communicator who is fluent in Spanish and English, capable of thriving and adapting in a fast-paced and dynamic organization while maintaining a commitment to CLUES mission.

This temporary position will provide short-term coverage, with an approximate duration of 2 months upon hire, with potential to become a permanent role based on performance and organizational needs.

Department:
Marketing

Reports to:

Sr. Director of Marketing and Communications

Location:

CLUES St. Paul, MN Office Position Type:
Temporary, Non-Exempt

Schedule:

Full-time. Generally, Monday - Friday; office hours.

Pay: $25.00/hr benefits:
Medical; retirement plan; employee assistance program; direct deposit; and sick & safe leave.

ESSENTIAL DUTIES AND RESPONSIBILITIES Will vary based on current needs. General responsibilities include:

Marketing and Communication (40%)Write clear, concise, and persuasive marketing content for webpages; blog and social media posts; online and email campaigns; videos; and other digital and print content.

Draft and publish marketing, web, social media, and newsletter copy as assigned, tailoring voice to various audiences.

Collaborate with the supervisor and marketing team to maintain editorial calendar.

Repurpose newsletters and web content into compelling social posts.

Maintain an active, relevant presence on CLUES social media networks.

Plan and execute programmatic digital marketing campaigns.

Compile weekly measures and campaign results (social media metrics reporting and analysis).Work with the development team and the Marketing and Communication Director to create compelling and conversion-driven email content.

Build, edit and test template-based email campaigns.

Write, review, and coordinate the creation of the CLUES monthly newsletter.

Assist Marketing staff with day-to-day projects as directed.

Digital Content and Branding Development (35%)Maintain internal policies, practices, procedures, and develop internal resources as graphic design templates to use for staff members.

Collaborate with Marketing director and staff program to create frequent, engaging original, and translated content across social media channels utilizing common media formats including video (short clips, editorialized video) and images (including GIFs)
Act as a liaison for internal staff by providing guidance in graphic materials and social media to promote their programs.

Partner with CLUES staff to produce creative, engaging social media and print content that maintains the brand and gives a representative and inclusive voice to our diverse audiences.

Design and edit physical and visual communications for programming campaigns and events, including brochures, fliers, signs, swag, digital content, etc.

Writing and editing articles and success stories, conducting interviews as necessary

Closely collaborate with the Marketing supervisor to keep CLUES brand and messaging cohesive. Ensuring digital and external communications represents the diverse and inclusive community CLUES serves.

Organize information & streamline content.

Multimedia Projects:
Photo and Video (15%)Design and develop video, photo, and graphic assets to drive participants enrollment, donor engagement and staff…