SEO Specialist

Description

Are you passionate about SEO, content strategy, and driving measurable organic growth? Our client is seeking an SEO Specialist to support a large portfolio of healthcare-focused websites. This role will focus on content optimization, technical SEO, keyword strategy, website copywriting, and performance reporting across multiple locations.

What You'll Do

+ Develop and execute SEO strategies to improve organic search performance

+ Write and optimize website content, landing pages, blogs, and resource articles

+ Conduct keyword research and identify content opportunities

+ Audit and improve existing website content for rankings, traffic, and engagement

+ Monitor website performance and provide recommendations for growth

+ Identify and resolve technical SEO issues including indexing, crawl errors, redirects, and broken links

+ Track SEO metrics and create performance reports with actionable insights

+ Collaborate with marketing, web development, and content teams on SEO initiatives

Requirements

+ 3+ years of SEO experience

+ Strong understanding of on-page, off-page, and technical SEO best practices

+

Experience with keyword research, content optimization, and SEO reporting

+ Proficiency with SEO tools such as SEMrush, Bright Edge, Google Search Console, or similar platforms

+ Experience working within Word Press or other CMS platforms

+ Strong analytical, writing, and communication skills

+ Ability to manage multiple projects and deadlines in a fast-paced environment

Preferred Qualifications

+ Experience supporting healthcare, senior living, or multi-location websites

+ Familiarity with content strategy and editorial planning

+ Knowledge of structured data/schema markup and technical SEO audits

Technology

+ Bright Edge

+ SEMrush

+ Word Press

+ Microsoft Office

+ Microsoft Teams

Innovation starts with people.®

Robert Half is the world's first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.

Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app ()  and get 1-tap apply, notifications of AI-matched jobs, and much more.

All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit  for more information.

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