Digital Strategy Consultant

Semrush Inc. is seeking a Digital Strategy Consultant to help customers unlock the full power of our online visibility and content marketing platform. In this role, you'll partner with global clients to assess their SEO, PPC, and content performance, then design data-driven strategies that improve rankings, traffic, and ROI. You'll translate complex analytics into clear recommendations, run experiments, and present insights to stakeholders.

Working in a collaborative, learning-focused culture, you'll influence product adoption, coach teams on best practices, and shape high-impact digital marketing programs.

Responsibilities

• Consult with clients to assess digital marketing goals and challenges
• Design data-driven SEO, PPC, content, and social strategies using Semrush tools
• Analyze traffic, rankings, and campaign performance; build actionable insights
• Develop roadmaps, experiments, and A/B tests to improve ROI and KPIs
• Create clear reports and present findings to technical and non-technical stakeholders
• Collaborate with product, marketing, and data teams to refine solutions
• Stay current on search, analytics, and martech trends and best practices
• Train client teams on using Semrush and related analytics tools

Required Skills

• Digital marketing strategy
• SEO (on-page, off-page, technical)
• PPC campaign management
• Web analytics (Google Analytics, similar)
• Semrush or comparable marketing platforms
• A/B testing and experimentation
• Data analysis and reporting (Excel/BI tools)
• Content strategy and performance optimization
• Client consulting and stakeholder communication
• Dashboarding and KPI tracking