Director, Experiential Marketing; Owned Events

Filevine is a Legal AI company delivering Legal Operating Intelligence for the future of legal work. Grounded in a singular system of truth, Filevine brings together data, documents, workflows, and teams into one unified platform—where modern legal work happens with clarity and consistency.

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, the Legal Operating Intelligence System, Filevine connects context across every matter to transform legal operations from reactive to proactive. LOIS reads, understands, and reasons across your data to surface insight, automate complexity, and give professionals the clarity and confidence to see more, know more, and do more. Fueled by a team of exceptional collaborators and innovators, Filevine’s rapid growth has earned AI awards and recognition from Deloitte and Inc.

as one of the most innovative and fastest-growing technology companies in the country.

The Director, Experiential Marketing (Owned Events) will own the strategy, planning, and execution of the company’s portfolio of owned events, including our flagship user conference (LEX Summit) and a suite of premier, bespoke Field Marketing events designed to accelerate high-profile prospects through the sales funnel. This role reports to the VP of Experiential and Product Marketing and leads a team of dedicated Event Managers responsible for delivering high-impact, high-touch event experiences.

This leader works closely with the VP of Experiential and Product Marketing, the CMO, and other senior executives to ensure the company’s most visible, strategic events are executed flawlessly and drive measurable business impact across pipeline, revenue influence, customer engagement, and brand.

• Event Strategy & Portfolio Ownership
• Oversee the vision, strategy, and roadmap for all owned events, including LEX Summit (flagship user conference) and Field Marketing’s premier, bespoke events
• Align owned events strategy to company growth goals, including pipeline acceleration, revenue influence, customer retention, and brand leadership
• Partner closely with the VP of Experiential and Product Marketing to ensure events support broader experiential and product marketing priorities
• Establish clear success metrics, KPIs, and reporting frameworks for all owned events
• End-to-End Event Execution
• Ensure all owned events are delivered on‑time, on‑budget, and with exceptional attention to detail and curation
• Own detailed project plans, timelines, run‑of‑show documents, and execution checklists for all events
• Maintain a very high bar for operational excellence, anticipating risks and proactively solving issues before they arise
• Maintain consistently high production, content, and experience standards across all owned events
• Budget & ROI Management
• Own and manage the owned‑events budget, ensuring fiscal discipline and accurate forecasting
• Track and optimize spend to ensure all events are delivered on budget
• Responsible for understanding and reporting on event performance and ROI
• Own marketing metrics tied to events, including pipeline influenced, revenue impact, engagement, and conversion
• Cross‑Functional Leadership
• Serve as a strategic partner to the VP of Experiential and Product Marketing on all high‑profile owned events
• Collaborate with Sales, Demand Gen, Creative, and Product Marketing to ensure owned events are tightly aligned to account strategy and sales acceleration goals
• Oversee the development of compelling agendas and content, particularly for LEX Summit
• Manage executive engagement and participation, ensuring leaders are prepared and supported for high‑visibility moments
• Team Leadership & Operations
• Lead, coach, and inspire a team of approximately 6–8 Event Managers and supporting roles
• Be a strong people leader who balances hands‑on event expertise with strategic leadership
• Foster a high‑performance, collaborative team culture focused on excellence and accountability
• Ensure clear ownership, prioritization, and resourcing across all events
• Act as both a leader and practitioner, providing guidance on complex or high‑risk events
• Innovation & Experience Design
• Continuously evolve event formats and experiences to increase engagement and differentiation
• Leverage…