Relationship-Driven Marketer

Marketer Position

Always Best Care Senior Services is seeking an energetic, relationship-driven Marketer to increase brand awareness, generate qualified referrals, and strengthen relationships throughout the community. This individual will represent the company professionally while developing strategic partnerships with healthcare providers, senior living communities, hospitals, rehabilitation centers, physician offices, and other referral sources. The ideal candidate is self-motivated, organized, and passionate about serving seniors and their families.

Develop and maintain relationships with referral partners, including:

• Hospitals
• Skilled nursing facilities
• Rehabilitation centers
• Assisted living and independent living communities
• Home health agencies
• Hospice providers
• Physicians and medical practices
• Social workers and case managers
• Conduct regular in-person visits to referral sources to educate them on Always Best Care services.
• Identify and develop new business opportunities within the local community.
• Plan and attend networking events, health fairs, senior expos, chamber events, and community outreach activities.
• Coordinate educational presentations and lunch-and-learn events.
• Manage and maintain marketing materials, brochures, promotional items, and community resources.
• Track marketing activities, referral sources, and sales performance using CRM software.
• Collaborate with the operations team to ensure excellent customer service and smooth client transitions.
• Monitor competitors and identify opportunities to expand market share.
• Meet established referral and revenue growth goals.

Bachelor's degree in Marketing, Business, Communications, or related field preferred.

Minimum of 2 years of marketing, business development, healthcare sales, or community relations experience.

Experience in home care, senior services, healthcare, or related industries preferred.

Strong networking and relationship-building skills.

Excellent verbal and written communication skills.

Comfortable with public speaking and presentations.

Proficient with Microsoft Office, CRM systems, and social media platforms.

Valid driver's license, reliable transportation, and willingness to travel locally.

Exceptional interpersonal skills

Professional appearance and demeanor

Strong organizational and time management abilities

Self-starter with the ability to work independently

Goal-oriented with a positive attitude

Problem-solving and critical thinking skills

Customer service focused

Ability to multitask in a fast-paced environment

Frequent local travel (San Antonio)

Ability to lift and carry marketing materials up to 25 pounds

Standing and walking during community events and presentations

Competitive salary

Performance-based bonuses

Paid time off

Health benefits (if applicable)

Mileage reimbursement

Ongoing training and professional development

Always Best Care Senior Services is committed to providing compassionate, personalized in-home care and senior living referral services that help seniors maintain their independence and quality of life. We value integrity, compassion, excellence, and teamwork while making a meaningful difference in the lives of the clients and families we serve.