Director of Sales - Hampton Inn Bulverde

Job Title:

Director of Sales

Department:
Sales

Supervisor:
General Manager/Area Director of Sales/Divisional VP of Sales/Corporate Director of Sales

The Director of Sales is responsible for leading the hotel’s sales strategy to maximize room revenue, drive market share, and cultivate long-term client relationships. This executive-level role oversees the sales team and collaborates with revenue management, marketing, and operations to ensure alignment with the hotel’s financial goals and brand standards. The Director of Sales plays a critical role in positioning the property competitively within its market and securing business across group, corporate, leisure, and catering segments.

• Develop and execute comprehensive sales plans to achieve revenue targets and grow market share.
• Lead, mentor, and manage the sales team to ensure high performance and professional development.
• Identify and pursue new business opportunities across group, corporate, and leisure segments.
• Build strategic partnerships with travel agencies, corporate accounts, meeting planners, and local organizations.
• Oversee key account management, contract negotiations, and high-value proposals.
• Collaborate with revenue management to optimize pricing strategies and forecast demand.
• Partner with marketing to align promotional efforts with sales initiatives.
• Represent the hotel at industry events, trade shows, and networking functions.
• Analyze market trends, competitive data, and performance metrics to inform strategy and reporting.

This role is responsible for leading, overseeing, and managing the sales team for their location.

• 5+ years of progressive sales leadership experience in the hospitality industry.
• Proven track record of achieving revenue goals and managing high-performing teams.
• Excellent communication, negotiation, and presentation skills.
• Strong financial acumen and analytical ability with experience in revenue forecasting and budgeting.
• Bachelor’s degree in hospitality, Business, or related field preferred; advanced degree a plus.