Social Media Specialist

Please email cover letter, resume and examples of your work (if available) to

Location
:
San Clemente, CA 92672 (not remote)

Compensation
: $25-$28 an hour, 40+ hours per week

Education
: flexible!

Genuine Ginger is a boutique social media agency that provides organic social media strategy and creates original content for brands who keep it real. The majority of our clients are conscious consumer packaged goods – food and beverage brands you might buy at Whole Foods Market or Sprouts! We have so many snacks at the office and are often going on little walks or mini adventures to capture our fun, engaging content!

For more info and examples of our work, please visit

We are looking for someone with social media strategy, concept planning, and captions experience, who loves chatting on social media and is chill, organized, and efficient. We’re looking for someone to work on about 6 brands with 3 days in our studio space, remotely about 2 days a week, plus a few hours of weekend community management. Ideally you live in South Orange County!

Let’s chat if this sounds like your vibe!
Please email cover letter, resume, and links to examples of your work if available to

• Help evolve social media strategies to keep it fresh over time with changing trends and algorithm shifts
• Develop on-brand shot lists each month for brands to align with deliverables based on trends, client calendars, industry best practices, and analytics
• Organize our grids and posting calendars, creating graphics or edit client content as needed
• Create monthly analytics reports and implement best practices/optimizations into future planning

• Write captions for multiple brands, shifting between tone and personality as needed

• Serve as a forward-facing social media strategist with Michelle on accounts, building relationships with clients.
• Create call agendas, be on client calls, summarize calls with action items to GG team.

• Pulling together lists of relevant influencers as needed for brands.
• Negotiating rates and coordinating deliverables through posting and payment.

• Post approved content to brands’ social media channels
• Review posts daily to ensure all is live and looking good
• Chatting with and responding to our communities asap, shifting between tone and personality as needed to match clients’ tone guidelines
• Become an advocate for our clients in social media spaces, engaging on both branded and non-branded, relevant content
• Increase brand awareness, brand communication, and online reputation with consumer interactions for our clients
• Contribute creative ideas based on trends and brand vision

• Support content creation by being a low-key model in content
• Share ongoing education on trends, behaviors, and technologies with the team
• Pitch in to help the team and keep the studio organized as time allows

• Positive, smart, social, and chill vibes!
• Be self-motivated, responsible, detail-oriented, and an excellent communicator
• Bring a no-job-is-too-small energy
• Comfortable working in a casual environment! We’re organized, but def not corporate
• Humble attitude with a willingness to learn and to teach

• Hybrid work environment
• Cell phone stipend
• Health Insurance
• 401k plan
• Lots of snacks!
• Small team with super good vibes

Please email cover letter, resume, and links to examples of your work if available to  Applications submitted via Linked In will not be reviewed.