Lead Purchasing Manager

At RIVO, you will find we recognize hard work and performance, foster a culture of growth
, and encourage collaboration across departments. We value the unique skills and experiences that each employee brings to the table, recognizing that this diversity strengthens our company and helps us fulfill our core values:
Respect, Integrity, Value, and Opportunity
. If you share these same values and are eager to grow both personally and professionally, we encourage you to explore opportunities with us and apply today to join our dynamic team!

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RIVO is seeking an experienced Lead Purchasing Manager to help refine and scale our digital lead purchasing strategy. We’re looking for someone who understands how customer leads are sourced, scored, and matched
, and who knows the mechanics of pricing logic well enough to partner effectively with Sales and Loan Underwriting to drive higher conversions and measurable impact across the organization.

Whether your experience comes from lead aggregators
, subprime consumer credit reporting agencies (CRAs), or lead vendors providing loan‑focused consumer data and applications
, your industry background will be invaluable in helping us optimize spend and elevate lead quality.

If you’ve worked with—or for—
lead vendors, installment‑loan lead aggregators, or CRAs supplying consumer credit data
, and you thrive in collaborative, data‑driven environments, we’d love to meet you. Apply today!

• Direct experience in the consumer‑finance lead ecosystem, installment loan lead sales, or lead acquisition.
• Expertise working with large lead aggregators (or directly for one), with a solid understanding of pricing models, pricing logic, decision trees, and factors that influence lead traffic quality.
• A data‑driven mindset with the ability to connect performance metrics to sales conversion and revenue outcomes.
• Strong vendor‑management, relationship‑building, and negotiation skills that balance cost, quality, and volume.
• A collaborative approach, partnering seamlessly with Sales, Leadership, Underwriting, Data, and Technology teams.
• High attention to detail—especially when managing budgets, contracts, and performance dashboards.

• Own and optimize a $10M+ annual lead acquisition strategy, driving revenue growth by balancing cost, quality, and conversion from a diverse network of 10–20 lead providers.
• Develop and execute a data‑driven lead purchasing plan, analyzing performance trends, conversion metrics, and ROI to continually refine spend and improve results.
• Build and manage strong vendor partnerships, negotiating pricing, monitoring lead quality, and ensuring top performance from industry aggregators—especially within financial services and installment lending.
• Partner cross‑functionally with Sales, Underwriting, Data & Technology teams to integrate lead data, streamline feedback loops, enhance reporting accuracy, and support sales productivity.
• Identify emerging opportunities by evaluating new lead sources, industry trends, and competitive shifts, providing strategic recommendations that keep RIVO ahead of the market.

• 5+ years of experience in lead purchasing or selling digital leads in a lead‑vendor/lead‑aggregator environment—preferably in financial services, installment lending, or within a lead aggregator or consumer credit reporting agency (CRA).
• Bachelor’s degree in Analytics, Marketing, Business, or a related field is a plus.
• Proven experience negotiating with or working for lead aggregators or high‑volume lead providers.
• Experience leveraging Tableau and advanced Excel for data visualization, reporting, and analysis (complex formulas, pivot tables, dashboards).
• Strong analytical skills and knowledge of statistics and standard analytical research methods, processes, and procedures.
• Demonstrated ability to balance spend strategy, quality control, and conversion optimization.
• Excellent interpersonal, leadership, conflict resolution,…