Business Development Representative

Who we are

Hi there We’re Ethena, compliance training that customizes itself to you. Ethena combines top-rated training content with intelligent AI that builds and adapts training to reflect your company’s unique brand, roles, policies, and risks, so it feels like your team, whether that’s hard hats or virtual meetings. From auto-assigning courses based on HRIS data to transforming your policies into interactive training in minutes, Ethena helps People, Legal, and Compliance teams launch in days (not months) and cut learner seat time by up to 60% with adaptive learning paths.

Ethena supports 1M+ learners across 2,000+ organizations, with a 93% learner approval rating and 96% customer renewal rate. Over the past several years, we’ve delivered consistent, durable growth, including 120%+ net dollar retention, 95%+ gross dollar retention, and strong enterprise expansion across industries. Ethena has become a go-to compliance partner for modern, global organizations.

Beyond training, Ethena unifies core compliance tools, Hotline & Case Management, Policy Bot, and Phishing Simulator, into a single platform, with built-in audit trails and compliance controls teams can trust.

Trusted by teams at companies like Genesco, Asana, Pinterest, and Synaptics, it’s a great time to join us.

We’re a team that values diversity in all its forms and loves adding new perspectives. We ask thoughtful questions, challenge assumptions, and build with empathy, for customers and for each other. We care about craft, we love feedback, and we take ownership. We also embrace humor (yes, the puns are real), because doing serious work doesn’t have to feel so serious.

Our workforce is fully remote, and your personal working hours can be based on your own timezone. All team-wide meetings are scheduled to be inclusive of all North American time zones.

We’re looking for a Business Development Representative to join our GTM Engineering & Business Development team. This is a small team that supports the whole commercial motion (sales, marketing, and expansion/customer success). We move fast, prioritize high intent leads most likely to convert, and iterate quickly. You’ll work closely with our other BDR and your manager (who is also our GTM Engineer!)

This is a phone-heavy (but not phone-only!) role. Most of your pipeline will come from outbound prospecting, and much of that from cold calls. You’ll also handle a steady flow of inbound leads from people who already know who we are, and have strong leads/signals supplied from GTM Engineering.

Ethena has a loyal customer base (96% of customers renew every year) and a product line that keeps growing: compliance training, Hotline & Case Management, policy, disclosures, and Phishing Simulator. That gives you a lot to talk about with HR, Legal, and Compliance leaders. Our buyers are busy and get too many emails. The BDRs who win here pick up the phone, earn 30 seconds of attention, and turn them into a meeting.

You’ll get real autonomy. You can test new talk tracks, build your own call blocks around live buying signals, and use AI‑assisted workflows to research an account in minutes. We want someone who treats cold calling as a craft: you listen back to your own calls, tighten your opener, and come back sharper the next day.

We’re looking for someone who is a quick learner, a problem solver, and is a self‑starter.

Jamie Dodson, Lead, GTM Engineering & Business Development

Outbound (about 60% of your time)

• Run daily cold call blocks into target accounts. Book first meetings for our Account Executives with HR, People, Legal, and Compliance leaders.
• Build multi‑channel sequences — call, email, and Linked In. Tie them to real signals like…