Director, Strategy and Operations

We are a passionate, dedicated team of leading physicians and scientists who have trained at some of the world’s top research hospitals and fertility centers. Together, we are building the fastest-growing fertility group in the country, grounded in clinical excellence and innovation.

We deliver deeply patient-centric, individualized, and compassionate care, recognizing that every journey is unique. Our mission is to partner with patients to help them achieve their goals, whatever those may be. We believe everyone deserves the opportunity to build a family if they choose, and our team is committed to guiding and supporting patients every step of the way.

We are a mission-driven organization seeking motivated, high-performing professionals who are eager to innovate and make an impact. As we build a first-class fertility practice, we balance excellence with a culture that values collaboration, positivity, and enjoyment in the work we do.

We are growing rapidly and are deeply committed to the professional and personal development of our team. Guided by optimism, compassion, and teamwork, we are united by a shared dedication to putting patients first.

Spring Fertility is seeking a Director, Strategy & Operations to help translate company growth priorities into focused plans, operating rhythms, and measurable outcomes. Reporting to the SVP Marketing, this role will partner across marketing, operations, finance, clinical leadership, and local market teams to improve patient acquisition, market performance, and execution discipline.

This is a high-impact role for a structured, analytical problem-solver who can move from strategy to execution: diagnosing opportunities, building recommendations, creating scalable processes, and ensuring marketing initiatives are clearly prioritized and tied to business impact.

Day-to-Day Responsibilities

Marketing Strategy & Business Operations

• Translate enterprise growth priorities into marketing strategies, operating plans, and measurable initiatives across markets.
• Lead analyses to identify growth opportunities, diagnose funnel or market performance issues, and recommend actions across patient acquisition, activation, and resource allocation.
• Develop executive-ready business cases, decision memos, and strategic recommendations that synthesize data, operational realities, financial implications, and patient experience considerations.
• Create planning cadences, prioritization frameworks, and governance mechanisms that improve focus, accountability, and execution.

Cross-Functional Execution & Process Design

• Connect strategic priorities, campaign launches, local market activation, clinic capacity, and patient-facing initiatives.
• Design repeatable processes, playbooks, and decision rights for how marketing partners with clinical, operations, finance, and local market teams.
• Translate strategic initiatives into clear workplans, owners, milestones, risks, and success metrics.
• Lead retrospectives to assess business impact, operational friction, and lessons learned.

Analytics, KPI Ownership & Executive Reporting

• Own key marketing and volume performance metrics, including new patient demand, appointment conversion, campaign performance, and clinic capacity alignment.
• Develop dashboards, reporting, and executive summaries that connect marketing activity to patient demand and market growth.
• Synthesize trends, risks, and opportunities into clear recommendations on prioritization, timing, budget allocation, and local activation.
• Partner with finance and operations to evaluate ROI, market performance, and growth tradeoffs.

Market Activation, Patient Experience & Community Strategy

• Partner with clinical, provider, and local market teams to identify patient journey friction points and translate them into scalable marketing, education, and operational priorities.
• Develop market-specific activation plans that integrate campaigns, local partnerships, events, provider engagement, clinic readiness, and patient experience goals.
• Evaluate community, ambassador, and patient engagement opportunities through a strategic and operational lens.
• Manage Spring’s Community Manager, setting strategy, priorities, expectations, and performance measures for community and local partner activation.

• Bachelor's degree in Business, Marketing, Healthcare Administration, or related field.
• 2–5+ years of experience in strategy, business operations, growth operations, management…