Senior Asset Production Coordinator - Pottery Barn

Senior Asset Production Coordinator - Pottery Barn Job Description

About the Role

The Senior Brand Asset Coordinator serves as a key liaison between Merchandising and Creative, translating seasonal merchandising priorities into clear, pagination documentation and actionable creative briefs. This role ensures cohesive product storytelling, identifies the most effective asset types across channels, and develops detailed shot lists to support photography and video production. The ideal candidate is passionate about home décor, thinks strategically and conceptually, and brings strong organizational skills and structure to a fast-paced, deadline-driven environment while consistently delivering high-quality work.

Responsibilities

• Partner with Merchandising and Creative leadership to define seasonal priorities, launches, and product storytelling, with a focus on Pottery Barn collaborations and key seasonal initiatives.
• Build, manage, and maintain accurate seasonal pagination documents; partner with Merchants on assortment updates, product drops, and tracking sample availability.
• Partner closely with the VP of Creative and Creative Directors to develop collaboration creative briefs and support preparation of Pre-Pro meetings, incorporating partner feedback into updated pagination.
• Document asset priorities, wireframes, and usage guidelines to inform comprehensive shot lists.
• Develop shot lists in partnership with Creative Directors to ensure all crops and use cases are captured.
• Review assets for alignment with merchandising strategies, identifying gaps or inconsistencies.
• Manage projects end-to-end, from concept through execution, ensuring deadlines and launch timelines are met.
• Identify opportunities to reuse or repurpose assets to reduce costs.
• Recommend production efficiencies and alternative talent solutions.
• Leverage prior season assets to minimize reshoots where possible.

Criteria

2–3 years in ecommerce, retail, merchandising, or creative production.

Strong understanding of marketing strategies and asset use across channels.

Proven analytical, planning, and decision-making skills.

Experience working in fast-paced, on-set or dynamic creative environments.

Ability to anticipate challenges and provide proactive solutions.

Strong organizational, communication, and project management skills.

Ability to manage multiple priorities and deadlines with accuracy.

Proficiency in Keynote and PowerPoint.

Familiarity with Figma, Airtable and Ziflow a plus.

Interest in retail, merchandising, and creative production.

This role requires being onsite in the San Francisco office

#LI-LG1

Our Culture & Values

We believe that taking care of our people is vital to our success and we strive to offer equitable and transparent practices for all. We prioritize connection, growth, and wellbeing.

People First

Putting People First means investing in overall well‑being and opportunities to grow and advance within the organization. Depending on the position and location, here are a few highlights of what benefits may be available:

A generous discount on all WSI brands

A 401(k) plan and other investment opportunities

Paid vacations, holidays, and time off to volunteer

Health benefits, dental and vision insurance, including same-sex domestic partner benefits

Tax‑free commuter benefits

A wellness program that supports your physical, financial and emotional health

In‑person and online learning opportunities through WSI University

Cross‑brand and cross‑function career opportunities

Resources for self‑development

Career development workshops, learning programs, and speaker series

WSI will not now or in the future commence an immigration case or "sponsor" an individual for this position (for example, H-1B or other employment‑based immigration).

This role is not eligible for relocation assistance.

Williams‑Sonoma, Inc. is an Equal Opportunity Employer. Williams‑Sonoma, Inc. will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of the San Francisco Fair Chance Ordinance, or other applicable state or local laws and ordinances.

The expected starting pay range for this position is $80,000 - $90,000. Applicable…