Event Marketing Associate San Francisco, CA

Carta connects founders, investors, and limited partners through world-class software, purpose-built for everyone in venture capital, private equity and private credit. Trusted by 65,000+ companies in 160+ countries, Carta’s platform of software and services lays the groundwork so you can build, invest, and scale with confidence.

Carta’s Fund Administration platform supports 9,000+ funds and SPVs, representing nearly $185B in assets under management, with tools designed to enhance the strategic impact of fund CFOs. Recognized by Fortune, Forbes, Fast Company, Inc. and Great Places to Work, Carta is shaping the future of private market infrastructure.

Together, Carta is creating the end-to-end ERP platform for private markets. Traditional ERP solutions don’t work for Private Funds. Private capital markets need a comprehensive software solution to replace outdated spreadsheets and fragmented service providers. Carta’s software for the Office of the Fund CFO does just that - it’s a new category of software to make private markets look more like public markets - a connected ERP for private capital.

At Carta, our employees set out on a mission to unlock the power of equity ownership for more people in more places. We believe that the problems we solve today unlock the opportunities of tomorrow. You have an innate desire to marry a best-in-class event experience with a unique Carta voice. You thrive in a high-velocity environment where “fast-paced” is the baseline, and you aren't afraid to jump into the deep end to help the team cross the finish line.

You bring your events expertise to support Carta’s marketing functions, understanding how an event experience completes the user journey. You are a holistic thinker who can see around corners, anticipating problems before they arise and solving them with an open mind even when timelines and budgets are tight. Above all, you possess a true “owner mentality”—no detail is too small and no task is beneath you if it means delivering a world-class experience for our users.

As an Event Marketing Associate, you’ll work to:

• Strategic Design & Ownership - Architect and own event strategy for VC and PE segments. You will ensure every initiative—from intimate round tables to large-scale virtual experiences—aligns with Carta’s revenue goals and brand positioning.
• Revenue & Demand Generation - Design event programming specifically engineered to accelerate the sales funnel. You are responsible for identifying opportunities for lead capture and conversion that result in measurable Annual Recurring Revenue (ARR).
• End-to-End Execution & Agency
  - Manage the full lifecycle of high-velocity live and virtual experiences. You exercise independent judgment on budget allocation, vendor selection, and resource management to deliver world-class experiences that reflect the Carta brand, even under tight constraints.
• Cross-Functional Collaboration - Act as an advisor to internal stakeholders across Marketing, Sales, and Product. Bridge the gap between various departments to ensure event outcomes amplify broader organizational objectives and marketing messages.
• Ecosystem Orchestration - Identify strategic partnerships with ecosystem influencers and outside organizations. Your goal is to find synergies that amplify Carta’s message to a wider audience of owners and stakeholders.
• Operational Excellence & Real-Time Problem Solving - Solve complex, high-stakes logistical puzzles in real-time. You are empowered to make critical decisions on the fly, maintaining a proactive “jump-in” attitude and brand integrity during high-pressure situations.
• Performance Analysis & ROI - Drive quantifiable results by aligning with executive leadership on ROI goals. You will set clear expectations for event performance and deliver deep-dive post-event analyses to inform future investment and strategy.

You’ll be joining our Marketing team. You will be a key player within the Marketing organization on our dedicated Events team. We manage an ambitious calendar of live and virtual events that scale from intimate, high-touch gatherings to large-scale premium experiences. Our team moves fast…