Social & Community Digital Manager

Description

EMPIRE is a premier and dynamic music company that prides itself on the development and support of independent artists. We are a rapidly growing firm making waves in the music industry, with an extensive portfolio spanning multiple genres and audiences worldwide. We are the largest independent record label in the U.S., with a significant global presence covering Africa, Asia, Europe, Australia, and North and South America.

We provide a wide range of music-related services from original content and marketing to distribution and recordings.

EMPIRE is looking for a Social & Community Digital Manager to join our Africa Team. This role reports to the VP of Social Strategy and VP of Digital Strategy and supports the execution of social and digital marketing initiatives by assisting with content creation, campaign coordination, and performance tracking while collaborating across teams to drive audience engagement and community growth.

• Manage social media accounts, ensuring a consistent voice, tone, and community engagement across platforms.
• Lead day‑to‑day social content creation, scheduling, monitoring, and management.
• Monitor social engagement, audience sentiment, and community feedback to inform content strategy and optimize performance.
• Develop and maintain social content calendars informed by digital trends, cultural moments, and audience insights.
• Create engaging social content as needed, including copy, graphics, short‑form video, and real‑time content.
• Demonstrate basic video and photo editing skills to produce social assets.
• Attend artist events, activations, and live moments to capture content and support real‑time engagement.
• Collaborate with internal teams, artists, and external partners to execute social and community initiatives.
• Support the planning and execution of digital marketing campaigns across social and online platforms.
• Advise on social best practices and emerging digital opportunities to optimize campaign performance.
• Assist in tracking campaign performance, compiling engagement reports, and organizing insights to inform future campaigns.
• Maintain performance reporting dashboards and document key learnings.
• Additional duties as assigned.

• Strong verbal and written communication skills.
• 1–3 years of experience in social media, digital marketing, or a related field.
• Deep understanding of digital platforms, social trends, and online culture.
• Familiarity with basic digital and social media strategy concepts.
• Ability to generate content ideas and stay current with emerging trends.
• Highly organized, detail‑oriented, and eager to learn in a fast‑paced environment.
• Must be based in Lagos or Johannesburg.

• Experience working in the entertainment, music, or media industry.
• Creative background or strong visual sensibility.
• Passion for digital culture, community building, and storytelling.

Founded in 2010 by Bay Area native Ghazi, EMPIRE leads through an innovative and progressive approach to the digital music era across its label, distribution, and publishing arms. With a focus on early‑stage artist development, the San Francisco‑based company has identified future icons and launched the careers of multi‑platinum and Grammy award‑winning artists such as Kendrick Lamar, Fireboy DML, Yung Bleu, Migos, Asake, XXXTentacion, and Anderson .Paak,

among others. EMPIRE continues to grow, expanding its publishing division with a partnership with super‑producer Hit‑Boy and his Surf Club collective and acquiring Dirtybird Records in 2022 to amplify the Dance arm. The company’s global team spans Africa, Europe, Asia, North America, and South America. By crafting bespoke deals that favor the artist, EMPIRE offers partners a level of transparency unprecedented in the music industry, supported by unique software for analytics, recoupment, and royalties.