Growth Marketing Manager

Overview

About Retool Nearly every company in the world runs on custom software:
Gartner estimates that up to 50% of all code is written for internal use. This is the operational software for refunding orders, underwriting loans, onboarding employees, analyzing transactions, and providing customer support. But most companies don’t have adequate resources to properly invest in these tools, leading to a lot of old and clunky internal software or, even worse, users still stuck in manual and spreadsheet flows.

At Retool, we’re on a mission to bring good software to everyone. We’re building a new type of development platform that combines the benefits of traditional software development with a drag-and-drop UI editor and AI, making it dramatically faster to build internal tools. We believe that the future of software development lies in abstracting away the tedious and repetitive tasks developers waste time on, while creating reusable components that act as a force multiplier for future developers and projects.

The result is not just productivity, but good software by default. And that’s a mission worth striving for.

Today, our customers span from small startups building their first operational tools to Fortune 500 companies building mission-critical apps for thousands of users across their business. Interested in joining us? Let us know!

Why We’re Looking For You Retool has strong product-led and sales-led motions and we’re looking for someone who’s excited to roll up their sleeves and optimize for how users move through our paid and web experience. From traffic to signups, and from signups to demos, you’ll focus on implementing and running growth best practices, testing new ideas, and improving conversion across key pages and flows.

This is a hands-on role for someone who loves experimenting, analyzing, and iterating to make an impact and drive meaningful growth.

About The Role We’re looking for a data-driven, creative problem solver to help level up the user journey across Retool’s paid marketing and web experience. As our Growth Marketing Manager, you’ll dig into the data, uncover what’s working (and what’s not), and use those insights to shape our growth strategy and testing roadmap. You’ll spot opportunities where we can tighten up our funnel, then partner with Product Marketing, Design, Analytics, Web, and Demand Gen to build and ship new web experiences that convert better and tell a more consistent story across every touchpoint.

• Identify and improve key conversion points:
  Diagnose and optimize underperforming areas of major website flows to increase conversion rates
• Design and operationalize a testing framework:
  Build a scalable, goal-oriented experimentation program that helps us learn quickly and improve continuously
• Manage performance marketing campaigns:
  Plan, execute, and optimize paid acquisition programs across channels such as Linked In and other digital platforms to drive qualified traffic and pipeline growth
• Collaborate cross-functionally:
  Partner with product marketing, design, analytics, and lifecycle teams to ensure tests reflect the broader customer journey and deliver cohesive, cross-channel experiences
• Analyze and interpret data:
  Use analytics and experimentation insights to understand what’s working, what’s not, and where to focus next
• Communicate insights and outcomes:
  Regularly share findings and performance updates with marketing and cross-functional partners to drive alignment and learning
• Strengthen our growth infrastructure:
  Contribute to the evolution of our data, tools, and systems that power experimentation and growth decision-making

You’re passionate about experimentation, data, and understanding user behavior. You think like a scientist, from forming hypotheses, running structured tests, and communicating clear insights. You’re equally comfortable diving into analytics as you are collaborating across teams to translate insights into real-world impact. You’re motivated by measurable results and thrive in a culture of learning and iteration. In addition you bring:

• 5+ years of marketing experience in SaaS, with a proven track…