Senior Growth & Monetization Strategy Manager

The Opportunity

As a Senior Manager on Adobe's digital business team, you'll own growth and monetization strategy for a portfolio of Adobe's mobile apps - spanning Creativity and Productivity products like Acrobat Reader, Lightroom, Firefly, Adobe Scan, Premiere Mobile etc. You'll find opportunities for revenue growth across the full funnel - acquisition, conversion, expansion, and retention, turn those ideas into actionable experiments, and partner across product, analytics, demand generation, and regional teams to ship them and realize impact.

This is a high-impact, high visibility individual-contributor strategy role for someone who likes to go deep: diagnosing problems with data, framing the bets that matter, and driving them through to measurable ARR impact - while prioritizing across and juggling a portfolio of short- and long-term initiatives.

What You'll Do

* Build a deep understanding of Adobe's mobile products, transaction surfaces, and what motivates customers to purchase, and engage with Adobe products

* Ideate the broader growth strategies and the specific experiments to test them - across pricing, acquisition, conversion, and retention.

* Draw on both qualitative insight (user journeys, customer needs) and quantitative analysis to pinpoint the workflows and tactics that improve acquisition, upsell, cross-sell, and retention

* Partner with platform product, analytics, demand generation, and regional teams to take initiatives from idea to launch and measurement

* Frame and prioritize high-impact bets, and build the cross-functional alignment needed to ship them

* Distill progress, results, and blockers for senior collaborators, with an eye on what's material

* Work closely with app store partners - Google Play and the Apple App Store, staying ahead of their policies and feature releases, putting new capabilities to work for Adobe, and influencing partner roadmaps where it counts

What You Need to Succeed

* MBA preferred, with 6+ years in product-led growth strategy, product marketing, product management, or tech-focused management consulting

* Sharp, structured problem-solving skills ideally developed at a leading management consulting firm. The ability to break down ambiguous problems, surface key insights, and develop clear action plans or roadmaps.

* Experience with digital commerce; specifically understanding of mobile apps and subscription business models is a plus

* Strong data fluency - comfortable with basic modeling and, most importantly, able to draw sharp insights and clear implications from the data put in front of you (essential); hands-on A/B-testing experience is a plus, not a requirement

* A real interest in technology and hands-on familiarity with AI tools, with the curiosity to keep learning as space evolves

* Comfortable navigating organizational complexity and influencing roadmaps without direct authority, and a clear communicator who can make complex tradeoffs legible to executives

* Experience working with global teams and across markets

About Adobe

Adobe empowers everyone to create through innovative platforms and tools that unleash creativity, productivity and personalized customer experiences. Adobe's industry-leading offerings including Adobe Acrobat Studio, Adobe Express, Adobe Firefly, Creative Cloud, Adobe Experience Platform, Adobe Experience Manager, and Gen Studio enable people and businesses to turn ideas into impact, powered by AI and driven by human ingenuity.

Our 30,000+ employees worldwide are creating the future and raising the bar as we drive the next decade of growth. We're on a mission to hire the very best and believe in creating a company culture where all employees are empowered to make an impact. At Adobe, we believe that great ideas can come from anywhere in the organization. The next big idea could be yours.

Let's Adobe together

At Adobe, we believe in creating a company culture where all employees are empowered to make an impact. Learn more about Adobe life, including our values and culture, focus on people, purpose and community, Adobe for All, comprehensive benefits programs, the stories we tell, the customers we serve, and how you can help us advance…