Paid Media Program Manager

Paid Marketing Program Manager

The Sage Group's client, a well-known Fin Tech company, is searching for a contract Paid Marketing Program Manager to join our Paid Media Marketing team. In this role, you will sit at the intersection of Marketing, Product, Engineering, and Analytics, driving the execution of our Paid Media Tech roadmap. You'll bring a strong technical program management toolkit and a solid understanding of paid performance marketing and Mar Tech/AdTech to keep complex, multi-team initiatives moving forward.

You'll own cross-functional program execution for the Paid Media Tech stack—ensuring on-time delivery of roadmap commitments, managing technical dependencies, and up leveling data quality that powers attribution, targeting, and CAC efficiency across our media investments.

This role is based in San Francisco with a hybrid expectation of at least 2-3 days per week in the office. In this role, you can expect to:

• Own intake and execution for the Paid Media Tech roadmap
• Run the intake and triage process for Paid Media Tech initiatives, partnering with Paid Media Channel Managers, Product, Engineering, Analytics, and Data Science to clarify scope and prioritize work
• Drive cross-functional program delivery and ceremonies
• Lead sprint planning, standups, and retros across multiple Paid Media Tech projects, ensuring teams are aligned on priorities, timelines, and owners
• Manage cross-team dependencies with Marketing, Engineering, Marketing Analytics, Data Science and Data Engineering so roadmap items land on time and with quality
• Work with channel owners and Product to ensure Paid Media Tech capabilities are discoverable, documented, and easy to use
• Ensure on-time delivery of roadmap and reduction of tech debt
• Build and maintain program plans, timelines, and risk registers for key initiatives
• Proactively identify and drive resolution of risks, blockers, and tech debt that slow down paid marketing execution or experimentation
• Create visibility through crisp communication and status updates
• Own status reporting for Paid Media Tech programs, clearly communicating progress, trade-offs, and decisions to stakeholders and leadership
• Use tools like Jira, Confluence, Slack, and AI tools to keep stakeholders informed, aligned, and unblocked

To thrive in this role, you have 6+ years of experience as a Program Manager or Technical Program Manager, ideally supporting Marketing, Growth, or Mar Tech/AdTech teams. A technical background or strong technical fluency, with the ability to work closely with engineers and data teams on topics like:
Marketing technology architecture, publisher integrations, and tracking APIs, data pipelines, and basic database concepts. Experience working directly with Paid Marketing teams (e.g., paid social, paid search, display, affiliates, or app acquisition) Proven ability to drive cross-functional programs end-to-end:
Leading sprint ceremonies and multi-team execution Managing complex dependency maps and proactively resolving blockers Delivering against a roadmap under resource and time constraints with a clear bias toward high-impact work. Strong analytical and data literacy, including:
Partnering effectively with Analytics and Data Engineering Executive-ready communication skills — you can synthesize complex technical and operational details into clear, concise updates for senior stakeholders. A reputation for being calm under ambiguity and effective at navigating org boundaries to align stakeholders, make decisions, and keep work moving. A builder mindset: you create lightweight processes, frameworks, and documentation that scale beyond a single project or quarter.

6+ month contract, expected to extend

Location:

Hybrid in San Francisco Pay rate: $70/hour – $75/hour