Senior Director, Product Management - Revenue Intelligence & Analytics

Invoca is the revenue execution and platform leader that helps marketing, commerce, and contact center teams turn every conversation into revenue. Through its AI agents, Invoca engages, qualifies, and converts customers across SMS and voice, orchestrating seamless buyer journeys and measurable, profitable growth. With over 300 employees, 2,000+ customers, and $100M in revenue, the company continues to lead the category it created.

Invoca's AI vision centers on using trustworthy, first‑party data to deliver intelligent, authentic, and empathetic AI — connecting digital and human experiences to build lasting customer relationships. Invoca has raised $184M from leading investors, including Upfront Ventures, Accel, Silver Lake Waterman, H.I.G. Growth Partners, and Salesforce Ventures.

You’ll build and lead the function at the center of Invoca’s value story — four product areas that together answer one question customers ask every day: what is all this data telling me, and what should I do about it?

• Integrations — AI Agent and Mar Tech/AdTech integrations
• Insights & Analytics — our customer-facing analytics suite
• Interaction Tracking — capturing and tracking the interactions that trigger AI Agents
• Data Standardization — a unified consumer profile stitching together digital journeys and brand–consumer engagement

These four have historically lived in different parts of the org. We’re bringing them together under one leader because the real opportunity isn’t any one of them in isolation — it’s the connective tissue between them: using AI to turn unstructured conversation and interaction data into structured, actionable insight at scale, delivered in a way customers can see and act on immediately.

About the Role

We’re looking for a Senior Director of Product to own Revenue Intelligence & Analytics ’ll lead 4 scrum teams and 4 direct reports, each owning one of:
Integrations, Insights & Analytics, Interaction Tracking, and Data Standardization. You’ll report to the EVP of Product and sit on the R&D Senior Leadership Team, representing this portfolio in company-level strategy conversations.

The single most important thing this role owns is proving value. Invoca captures an enormous amount of conversational and behavioral data on behalf of our customers. Your job is to make sure that data doesn’t just sit in a warehouse — it gets turned into structured, trustworthy insight, delivered through the product, where customers can point to it and say "this made me money" or "this made my team better."

You’ll do this by bringing a strong, AI‑fluent point of view on how unstructured data becomes structured insight, and by building and coaching a team of product leaders who can execute against it.

This is a build-and-lead role, not a build-alone one. We need someone who can go deep enough technically to have real opinions about Databricks-powered data pipelines and MCP-driven integrations, and who can also run a team of PMs, set a north star, and hold a high bar for what "shipped value" looks like.

Own the Portfolio

• Set product strategy and roadmap across Integrations, Insights & Analytics, Interaction Tracking, and Data Standardization as one connected portfolio, not four disconnected roadmaps
• Define and own how Invoca turns unstructured data (calls, SMS, agent interactions) into structured, AI-generated insight that customers can act on immediately
• Partner with Data Engineering on our Databricks-based data platform to ensure the underlying architecture can support the insight and analytics products built on top of it
• Own the customer value narrative for this portfolio: ensure every product has a clear, quantifiable story for the value it delivers, and use that story to drive adoption,…