General Manager - SoMa Neighborhood
Listed on 2026-02-23
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Management
Operations Manager, General Management, Program / Project Manager, Business Management
About Sentral
Sentral is a network of communities redefining the way people live. Sentral’s mission is to be the leading residential hospitality operator through superior performance, enhanced experience, and a network of connected communities. We take the convenience, connection, and comfort of home to new heights—we call it Home+. Our one-of-a-kind communities offer unrivaled locations, innovative tech-enabled services, and premium amenities to enhance everyday life.
Sentral lets you live life on your own terms in the heart of the world's best cities:
Atlanta, Austin, Chicago, Denver, Los Angeles, Miami, Nashville, Oakland, Philadelphia, Pittsburgh, Portland, San Francisco, San Jose, Santa Monica, Scottsdale, and Seattle, with more coming soon.
Our core values reflect our commitment to our employees, as we are service first in our actions, value thinking like an owner, and continuously strive to make one another better. We strongly believe in continuous personal improvement, career growth and diversity in our workforce. With ongoing learning & development offerings, leadership coaching and mentorship programs, we foster an empowered environment rooted in empathy and growth.
Our team members are curious explorers who never stop learning and who strive for great outcomes.
Learn more about us at
Position Overview and ResponsibilitiesAt Sentral, we are building a team of people-first focused individuals who thrive on going above and beyond. Ideal candidates will exemplify a can-do attitude, a growth mindset, and an entrepreneurial drive. Successful candidates will be proactive, solution-oriented, and have strong ownership of their work. The General Manager functions as the primary strategic business leader of the property. Strong business intelligence and proven success in customer service are required for the position’s main aim: cultivating a culture of excellence in service and maximizing revenue and efficiencies for the organization.
The role will take ownership of all property related matters. Direct responsibility for the property’s P&L, financial performance, sales and revenue generation and delivering a return on investment to ownership. In addition, the General Manager ensures meeting the objective of exceeding guest and associate expectations.
The responsibilities include but are not limited to development and implementation of property-wide strategies, scaling and oversight of our exciting new home share program, employing cost-control and revenue improvement programs as well as developing annual operating budgets and sales and marketing plans. Building relationships and fostering an environment of trust, strong communication and empowerment will be key to the success of this role.
Enthusiasm, leadership and managerial skills are essential for motivating, supervising and training the onsite team with stand-ups to keep members up-to-date on the latest advancements. The ideal candidate is a natural leader and proven performer in high pressure, ever-changing environments who prioritizes a high level of service and customer experience above all.
This is an in-person position located in the SoMa neighborhood of San Francisco, CA. On-site housing or accommodation is not provided for this role.
What You’ll Do:- Champion Sentral standards, best practices, policies and procedures, and value of excellent in customer service
- Provide inspirational leadership, motivating team to achieve and exceed operational excellence
- Develop deployment strategies to market property and homesharing opportunity to increase market share
- Foster an open-door policy environment and culture of trust and community
- Create an environment that promotes team member engagement and growth
- Demonstrate dedication to acquiring, retaining, and developing talent by providing structure, direction, feedback and recognition while facilitating team processes and on-going training
- Establish appropriate presence in community to build relationships with key business partners and clients
- Actively participate in daily meetings to uphold operational efficiencies and interdepartmental communication
- Develop excellent rapport with residents and guests…
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