Brand Marketing Manager

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Uber’s regional marketing teams play a critical role in establishing deep connections with the markets and communities we operate in today. As a frontline business function, regional marketers work cross‑functionally with stakeholders across Commercial, CRM, Creative, Media, and Agency partners to bring scalable, insight‑driven campaigns to life—helping drive both merchant growth and Uber Eats success.

In this role, you will report to the Head of Delivery Growth & Engagement Marketing and be responsible for developing and leading high‑growth, co‑marketing partnerships and campaigns with our key strategic brands.

• Develop a deep knowledge and relationships with strategic merchant partners to understand their business priorities (business targets, P&L priorities, audience segmentation, priority markets).
• Act as the lead co‑marketing POC, collaborating with internal teams and stakeholders (Sales, Ops, Comms, Media, CRM, Creative) to develop and execute marketing strategies that drive merchant growth.
• Partner with external agencies, media partners, and our strategic merchant partners to develop and execute high‑impact, culture‑shaping co‑marketing campaigns that align to objectives, brand standards and channel best practices.
• Deliver excellent thought‑partnership, account management and project management to develop scalable and efficient—and impactful—marketing programs.
• Develop demand‑driving tactics across owned CRM channels.
• Apply creative development, influencer collaboration, media partnerships, channel deployment skills.
• Build campaign learning agendas, measure performance, and translate insights into actionable recommendations for future strategies.
• Write insightful and thoughtful executive‑facing strategies and recaps.

• 5+ years of generalist marketing and/or operational experience, preferably in a fast‑paced, oriented environment.
• Bachelor’s degree.

• Experience developing and executing holistic partnership strategies and end‑to‑end campaigns.
• Strong business acumen; structured thinker with project management skills and attention to detail.
• Comfort with data, using it to inform decision‑making and translate results into recommendations.
• Ability to gather and analyze data to build reasoned strategies, measure effectiveness and inform future learnings.
• Good relationship management skills across multiple functions and global marketing colleagues.
• Effective communication—written and verbal—to act as a reliable partner with merchant stakeholders and for internal and external alignment.
• Ability to bring Uber’s brand to life in a way that aligns with global positioning while being culturally relevant.
• A strong customer‑centric mindset, focusing on how customers interact with the brand.
• Initiative and adaptability in a constantly changing work environment.
• Comfort with ambiguity and shifting priorities while maintaining focus on outcomes.
• Experience executing integrated marketing campaigns with agency support.
• Fluency with media strategy, evaluating channels, spend, reach, frequency, targeting to develop GTM plans.
• Track record of driving business success through marketing, leveraging audience insights and research to formulate GTM strategies.
• Fluency across the marketing mix—both brand‑building and direct response.
• Deep knowledge of CRM, including how to speak to consumers and design creative for owned channels.
• On the pulse of culture, identifying and evaluating cultural opportunities to develop breakthrough campaigns.

For New York, NY‑based roles: base salary range USD $130,000 – USD $144,000 per year. For San Francisco, CA‑based roles: base salary range USD $130,000 – USD $144,000 per year. All U.S. locations are eligible for Uber’s bonus program, equity awards, and a range of benefits. More details:

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