Product Marketing Manager, Partnerships

Overview

About Hightouch Hightouch is the modern AI platform for marketing and growth teams. Our AI agents reimagine marketing workflows, allowing marketers to create content, plan campaigns, and execute strategies with transformational velocity and performance. Hightouch is at the intersection of advances in LLMs and agentic AI, and the adoption of cloud data warehouses like Snowflake and Databricks. We partner with industry leaders and focus on making a meaningful impact for our customers.

We look for team members who are strong communicators, have a growth mindset, and are motivated and persistent in achieving our goals.

About The Role Hightouch is rapidly growing—this role will be a key part of our continued growth. As a Product Marketing Manager, Partnerships, you will work closely with sales and marketing counterparts to deepen relationships and drive new business by marketing to, through, and with our partners. You’ll be in the thick of building our partner marketing motion: you’ll write blogs, meet with sales, develop campaigns, and do whatever it takes to move our partnerships forward.

• Partner Relationship Building:
  Cultivate and maintain strong relationships with key partners, understanding their business objectives and aligning marketing efforts to drive mutual success.
• Product Positioning:
  Help create and define differentiating positioning for our products and solutions, tailored for each partner.
• Campaign Development:
  Plan and execute strategic joint marketing campaigns, sales plays, and co-branded initiatives with partners to raise brand awareness and generate revenue.
• Content
  
  Collaboration:
  
  Develop compelling marketing content with and for partners, including blogs, conference presentations, webinars, and other collateral that demonstrate the value of our joint solutions.
• Sales Enablement:
  Develop training, resources, and sales plays to enable the partner's sales teams to effectively promote and sell our products and services.

• 3-5 years of experience in product marketing, preferably in B2B SaaS.
• GTM
  
  Skills:
  
  Proven experience in developing and executing go-to-market strategies for new product launches, including planning, coordination, and execution.
• Storytelling:
  Proficient in turning complex, technology-heavy topics into digestible, compelling stories that resonate with target audiences.
• Communication
  
  Skills:
  
  Excellent written and verbal communication skills, with a talent for crafting clear, persuasive messaging.
• Technical Product Positioning:
  Ability to understand and clearly articulate the technical aspects and benefits of our products to both technical and non-technical audiences.
• Organization:
  Strong project management skills with the ability to manage multiple initiatives simultaneously.

• Partnerships:
  Experience improving strategic partnerships and marketing within ecosystems, such as Snowflake, Salesforce, or other martech platforms.
• Previous experience working in a startup environment, demonstrating the ability to adapt quickly and thrive in a fast-paced setting while wearing many hats.
• Familiarity with customer data platforms, Mar Tech & lifecycle marketing, AdTech & first-party data in advertising, and/or data warehouses.

The salary range for this position is $130,000-$145,000 USD per year, which is location independent in accordance with our remote-first policy. We also offer meaningful equity compensation in the form of ISO options, and offer early exercise and a 10-year post-termination exercise window.