Program Manager, Business Marketing

Program Manager, Business Marketing | OpenAI

Careers

Strategy & Operations - San Francisco

About the Team

OpenAI’s mission is to ensure that general-purpose artificial intelligence benefits all of humanity.

The Business Marketing team contributes to our broader mission of ensuring responsible and widespread adoption of artificial intelligence by developing and executing strategies that drive awareness, engagement, and usage for OpenAI’s products and platform amongst core business audiences.

The Strategy & Operations function supports Business Marketing with operating models and cadences; strategic planning; portfolio, resource, and investment management; measurement and organizational learning that empower our teams to move at pace with clarity and confidence.

About the Role

We’re looking for a resourceful, systems-minded program manager to help Business Marketing turn a constant flow of ideas, requests, and priorities into world‑class, high‑performing marketing campaigns. You’ll manage our marketing portfolio and intake process, lead selected cross‑functional projects, and build AI‑enabled tools that make it easier for marketers to get their work done.

You’ll be the first partner for new requests: understanding the business need, sizing the work, and finding its best home. You’ll connect requests to existing campaigns and programs where possible, establish clear ownership, and make sure teams have the context and structure they need to move quickly.

This role combines an integrated marketing mindset with hands‑on project management and a builder’s instinct. You should enjoy being the person everyone reaches out to, making sense of ambiguity, and seeing how a small ask might become a much bigger thing—or when a big ask is actually something quite small. This role makes everyone’s life a little easier by providing a better understanding of what’s happening across the entire department, a clear way to kick off work with the right people, high‑touch support for our most intense projects, and useful systems that take friction out of everyone’s day.

• Lead selected cross‑functional projects. Build the model by program‑managing some of our biggest, most complex initiatives. Take projects from initial definition through delivery, coordinating dependencies, resolving blockers, managing scope changes, and keeping stakeholders aligned as priorities evolve. Use what you learn to inform the process.

• Run marketing intake and triage. Clarify the audience, business objective, urgency, scope, and readiness of new requests. Help stakeholders turn incomplete requests into actionable briefs through quick conversations rather than cumbersome processes or forms. Find a path to “yes, we can” for most requests, and feel comfortable telling a stakeholder “why not” if that’s truly the best answer.

• Manage the ongoing marketing portfolio. Maintain a clear view of active and upcoming work. Use your deep knowledge of the portfolio—including team members’ responsibilities and availability—to push for single‑threaded, named leadership when there are multiple contributors.

• Find the right home for the work. Determine whether a request belongs within an existing campaign, needs integrated marketing involvement, warrants a standalone project, or can be handled through self‑service. Understand that every request is important for some reason and treat it as such, while still making recommendations grounded in business priorities.

• Set projects up for effective collaboration. Create clarity by naming accountable owners, clarifying who has decision‑making authority, and codifying working teams, milestones, and the appropriate information structure. Use AI workflows to kick off briefs and project spaces and…