Field & Event Marketing Manager

We are building the next generation of content experiences-an AI-native, app-less interactive format that enables brands to create richer, more immersive, and engaging consumer experiences.

As we expand our presence in the U.S. market, events will play a critical role in our go-to-market strategy. From major industry conferences and trade shows to executive dinners, private round tables, and high-touch brand experiences, we want every event to create meaningful relationships, increase brand visibility, and generate measurable business impact.

We are looking for a Field & Event Marketing Manager who can build and own this engine. The ideal candidate understands the U.S. advertising, media, agency, marketing, AI, and technology ecosystem, knows where influential industry leaders gather, and can turn those moments into conversations, relationships, brand awareness, and pipeline.

• Identify and maintain a comprehensive calendar of the most important advertising, media, marketing, AI, and technology events across the U.S. and globally.
• Evaluate events based on ICP relevance, audience quality, sponsorship opportunities, speaking potential, networking value, and pipeline generation potential.
• Develop our annual event participation strategy across conferences, trade shows, executive gatherings, private dinners, round tables, and industry forums.
• Establish a repeatable framework for determining where we should attend, sponsor, speak, host, or create our own presence.
• Identify emerging events, communities, and industry gatherings that could provide strategic opportunities for growth and positioning.

• Manage the complete lifecycle of event participation, from research and budgeting through registration, logistics, execution, and post-event follow-up.
• Manage relationships with event organizers, sponsors, vendors, agencies, partners, and other external stakeholders.
• Coordinate closely with the CEO, founders, Sales, Marketing, and Community teams to align event objectives, schedules, and priorities.
• Identify and secure speaking engagements, panel opportunities, partnerships, executive meetings, and networking opportunities for company leadership.
• Ensure every event has clearly defined objectives, target audiences, success metrics, and follow-up plans.

• Develop pre-event marketing campaigns designed to generate awareness, excitement, and qualified meetings.
• Coordinate Linked In, email, founder, customer, partner, and community amplification around major events.
• Create event-specific campaigns and messaging to drive awareness and attendance.
• Research high-value attendees and proactively create personalized reasons for them to connect with us.
• Develop exclusive side events, executive dinners, round tables, meetups, and other high-touch experiences around strategic industry gatherings.
• Partner with Sales to prioritize high-value prospects and accounts before each event.

• Represent the company at major industry events and serve as a strong brand ambassador.
• Coordinate executive meetings, customer conversations, product demonstrations, networking opportunities, and partner interactions.
• Manage event logistics and ensure our presence is professional, engaging, and aligned with brand standards.
• Work closely with the Social & Content Marketing team to capture and amplify event activity in real time.
• Identify opportunities to create memorable experiences, generate conversations, capture content, and create social moments during events.
• Ensure executives and team members are fully prepared with schedules, target accounts, talking points, and meeting objectives.

• Build structured post-event lead and attendee workflows in partnership with Sales and Marketing.
• Capture, organize, qualify, and enrich attendee and prospect information.
• Develop segmented email campaigns and nurture sequences based on attendee interests and engagement.
• Ensure every meaningful event interaction has a clearly defined follow-up action and owner.
• Track meetings, qualified opportunities, event-sourced pipeline, event-influenced pipeline, and revenue impact.
• Analyze event performance and ROI to determine which events should be expanded, repeated, or deprioritized.
• Continuously optimize the event strategy based on performance, audience quality, and business outcomes.

• 5-10 years of experience in field marketing, event marketing, experiential…