Senior Manager, Retention Biossance

We are THG, a global ecommerce group on a mission to be the global online leader in beauty and sports nutrition.

Our portfolio of leading retailers and brands such as LOOKFANTASTIC, Myprotein, ESPA, Perricone MD, and Cult Beauty form our two core businesses: THG Beauty and THG Nutrition.

From Manchester to New York, we’re powered by a team of over 2500 people who work together, lead by example, and think BIG.

With us, you’ll go further, faster. What are you waiting for?

We know that beauty isn’t one-size-fits-all. Our portfolio of leading retailers and iconic beauty brands caters to everyone, everywhere, empowering customers all over the world to look and feel fantastic.

By combining our portfolio of owned brands with a marketplace for over 1,300 third-party beauty brands through online retail sites LOOKFANTASTIC, Cult Beauty, and Dermstore, THG Beauty’s ambition is to be the global digital partner of choice across the beauty industry, supporting the channel shift to online.

THG Beauty’s breadth of relationships is unique to the beauty market; it engages with brands as a retailer, a brand owner, and a product developer and manufacturer, making it the industry’s digital strategic leader.

Biossance is a pioneering clean beauty brand built on biotechnology, efficacy, and sustainability. Powered by sugarcane-derived squalane and cutting‑edge science, Biossance delivers high‑performance skincare that’s safe for people and the planet. Available at Sephora and leading global retailers, Biossance continues to drive innovation within prestige skincare - where Beauty Meets Biotech.

As Senior Manager, Retention, you’ll lead Biossance’s retention marketing strategy and execution across email, SMS, loyalty, and lifecycle marketing. You’ll be responsible for growing customer lifetime value, repeat purchase, and engagement while ensuring our retention channels deliver against both brand and commercial objectives.

This role requires someone who can balance strategic thinking with hands‑on execution, translating customer insights and performance data into campaigns, journeys, and testing strategies that drive measurable revenue growth.

• Own the strategy, planning, and execution of Biossance’s retention marketing program across email, SMS, and loyalty.
• Develop and manage the retention marketing calendar in partnership with E-commerce, Brand Marketing and Creative, ensuring alignment with product launches, promotional events, and broader brand priorities.
• Drive retention revenue through thoughtful segmentation, personalization, targeting, and contact strategies.
• Oversee end‑to‑end campaign execution, from briefing and audience strategy through QA, deployment, and post‑campaign analysis.
• Ensure all customer communications are accurate, on‑brand, and delivered on time, with a high standard of execution across every customer touchpoint.

• Own and continuously optimize Biossance’s automated lifecycle journeys, including Welcome, Browse Abandonment, Cart Abandonment, Post‑Purchase, Replenishment, Winback, and other behavioral programs.
• Identify opportunities to expand lifecycle coverage and create more personalized customer journeys based on behavior, purchase history, lifecycle stage, and engagement.
• Develop strategies to increase new customer acquisition, repeat purchase, purchase frequency, and customer lifetime value across key customer segments.
• Partner with E-commerce and Analytics teams to understand customer behavior and identify opportunities to improve retention throughout the digital customer journey.
• Monitor the health and…